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Why Tech Entrepreneurs in Developing Countries Struggle to Raise Funds

Harvard Business Review

Most investors liked the business model and the fact that I was educated in Nigeria and knew the market. But there was one problem: my business plan had no exit strategy. They all asked exit strategy questions and my answer, naively, was that we would grow revenue and share profits! It's something that U.S.

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Avoiding the Soft "Yes"

Harvard Business Review

The project team had spent the past six months designing a new strategy to accelerate growth in a critical emerging market for a multibillion-dollar multinational. The project leader believed the modest request would translate into an easy yes. Consider creating an exit strategy in case things don''t go according to plan.

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A simple cure for the Buzzword Bingo | Rajesh Setty

Rajesh Setty

Apart from using PPC (pay-per-click) and CPE (cost-per-engagement) based advertisements to jump-start adoption, we have engaged some experts to work on social media marketing. We will pursue a global channel strategy after we complete our I18N project. In our roadmap, we are thinking of supporting Google Gears too.