Strategy Driven

MARCH 2, 2021

It’s not just enough to film a PowerPoint, though; video content needs to be interesting and enticing to keep your employees on task. Just as your marketing team will tell you that every piece of content needs one, and only one, call to action , so too does your training video. Stick to One Topic.

Video 65

Video Training How To Film 65

Strategy Driven

APRIL 9, 2012

I got an (unsolicited) email offering a webinar to teach me about how to measure, and the importance of measuring, the ROI of social media. Webinars on the subject of ROI of social media are likely run by the same people who thought Amazon.com wouldn’t make it. TOTAL JOKE. And a bad one at that.

ROI 66

ROI Media Customer Loyalty Webinar 66

Strategy Driven

OCTOBER 8, 2012

Jeffrey, I am a marketing and sales rep for a company that sells emergency cleanup services. Jeffrey, My company helps small B2B businesses plan a video strategy and develop web series and webinars to tighten their bond with their customers. What’s your proactive marketing approach to loyalty? Best Regards, Jeffrey.

Video 50

Video Objective Loyalty B2B 50

Harvard Business Review

APRIL 25, 2013

The Conversation is also a 1974 film by Francis Ford Coppola whose themes include the role of technology in society and being so focused on what you are doing that you forget why you are doing it and become oblivious to what is happening around you. made me break out in cold sweats. IT management ROA ROI'

CIO 8

CIO ROI Agility Information Technology 8

Harvard Business Review

NOVEMBER 30, 2010

The story, which apparently has echoes in some other school districts around the country, is but one more salvo in the wars of educational reform (recently depicted in the film Waiting for Superman — dont miss it). No one would claim that new product design does not or should not involve wise judgment.

Guidelines 14

Guidelines Education Telecommunications Emotional Intelligence 14