Finance IPO Marketing Productivity 
Strategy Driven
APRIL 4, 2023
Whether you need to raise money to fund a new startup or to expand an existing business, financing can be a complex process. With so many options available, it can be difficult to know where to begin or which financing option is best for your business. You should also prepare some insights about your market and competition.
The Horizons Tracker
DECEMBER 19, 2019
“We hypothesized that trademarks play two important roles: a protective role, leading to better product market performance; and an informational role, signaling higher firm quality to investors,” the researchers say. Trademark to success.
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Harvard Business Review
MAY 15, 2012
I have used the social network for eight years and continue to be impressed with Mark Zuckerberg's focus on product and his vision for the internet. But equity investing and product use are very different things. And despite all of Facebook's user support, investors should be skeptical of the company's pricey IPO.
Harvard Business Review
OCTOBER 26, 2011
In the last year, however, early-stage investments in clean energy production technologies have fallen substantially (see the table at the end of this piece for more detail). A star example is Google, which raised a mere $40 million in private funding before its IPO at a $23 billion valuation.
Harvard Business Review
OCTOBER 2, 2017
For decades, we have heard that emerging markets are poised for huge growth that will yield even greater prosperity. Much like their famed Silicon Valley counterparts, emerging market accelerators aim to boost startups’ potential for raising growth capital.
Harvard Business Review
AUGUST 16, 2011
Finally, reaching profitability quickly ensures that when outside financing dries up, the venture can succeed on its own. The financial results of Groupon's traditional business continue to deteriorate, especially in mature markets, and new ventures such as Groupon Now also have failed to drive profits. But it is now too late.
Harvard Business Review
NOVEMBER 7, 2018
More recently, it has gained attention as a way to finance new ventures, through what is known as an Initial Coin Offering (ICO). Less noticed, though, is ICOs appear almost antithetical to the standard approach to financing a risky venture. To generate publicity that allows them to solicit broad feedback on their beta product.
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