Remove Fixed Assets Remove Leadership Remove Operations Remove Technology
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How Likely Is Your Industry to Be Disrupted? This 2×2 Matrix Will Tell You

Harvard Business Review

For the latter, we measured incumbents’ operational efficiency, commitment to innovation, and defenses against attack. Incumbents in these industries often own established brands, proprietary technology, and control of distribution channels. One way is by reducing dependence on fixed assets.

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Recommended Resources – An Interview with Paul Leinwand and Cesare Mainardi, authors of The Essential Advantage

Strategy Driven

Large downturns (such as this recession), technology disruptions, or regulatory shifts create discontinuities that simply accelerate the industry’s evolution toward this equilibrium state. Assets are important, but they are, increasingly, table stakes in most competitive industries; everyone in the game has them.