Joseph Lalonde

NOVEMBER 6, 2022

In a world where there are countless options for every product and service, customers have the power. That’s why it’s so important to focus on providing excellent customer experiences. There are several ways to collect customer data, including surveys, interviews, focus groups, and website/app analytics.

Word of Mouth Marketing 206

Word of Mouth Marketing Brand Goal Customer Loyalty 206

Strategy Driven

JANUARY 18, 2023

Try surveying your current customers or conducting focus groups. Leverage Technology Technology is constantly evolving, and several techniques and methods can be utilized to expand your service offerings. Given the rapid advancements in technology, a plethora of options awaits you.

Strategy 113

Strategy Audience Marketing CRM 113

HR Digest

APRIL 1, 2023

Employee onboarding is the process of integrating new employees into an organization and making them feel welcome and productive in their new roles. This can be done through surveys, focus groups, or one-on-one meetings. Technology can also help new employees connect with colleagues and access information and resources easily.

Long-term 69

Long-term Mentor Training Objective 69

The Horizons Tracker

FEBRUARY 25, 2020

While it’s largely foolhardy to place too much faith in the various estimates of individual jobs vulnerability to technological and economic disruption, what seems far more certain is that disruption will become a way of life, especially in an era where our life expectancy continues to grow and therefore our time in work stretches outwards.

Technology 107

Technology Competitive Advantage Training Report 107

Mills Scofield

DECEMBER 5, 2014

.: after years of being the market leader in a specific product category, they quickly begin to lose market share, they wanted to introduce their product into a new market. In the case of the former, they typically would want to know why and how could they innovate their current product to regain their position as number one.

Stage-Gate 128

Stage-Gate Productivity Products Innovation 128

HR Digest

AUGUST 14, 2023

In fact, a well-designed training program can lead to increased productivity, improved job performance, and even higher retention rates. Embracing Technology: From Simulations to Virtual Reality In today’s digital age, technology offers endless possibilities for training. What did they find valuable? Congratulations!

Training 98

Training Succession Objective Learning-by-Doing 98

Experience to Lead

SEPTEMBER 28, 2023

However, the ultimate test lies in productivity enhancements, quality improvements or financial gains. When you measure how people responded to a training program through survey questions or reviewing changes in their work behavior and productivity in training assessments, you can see how effective the process has been.

Metrics 52

Metrics Training Benchmarking ROI 52

Modern Servant Leader

MAY 15, 2012

As social media platforms come and go, technology changes, but key principles remain. The company posted media of customer’s blasting the quality of their product. Domino's Pizza customer blasts the product in a focus group and praises the final result.

Media 197

Media Airlines Quality Focus Group 197

Coaching Tip

OCTOBER 6, 2011

Jobs' presentations over the years, he came across not as the creator of a product so much as its very first fan--the first person to digest its possibilities. He was a focus group of one, the ideal Apple customer, two years out. Perhaps, Jobs was the greatest user of technology to ever live. As he told Inc.

Micromanagement 77

Micromanagement Leadership Styles Focus Group Magazine 77

Great Leadership By Dan

DECEMBER 27, 2012

In fact, HR in high-risk industries should implement a variety of avenues/opportunities for employee feedback, such as phone hotlines, online and on-site suggestion boxes, employee surveys, focus groups, new hire surveys and exit interviews. And 37 people would still be alive.

Mentor 232

Mentor Trends Committee Compliance 232

Tony Mayo

MARCH 10, 2010

Top Executive Coaching with Tony Mayo About Tony Mayo Newsletter Sign-up Sections Client Comments For Executive Coaches For Executives For Fun For Salespeople Quotes and Aphorisms Recommended Books Technology Tips Videos & Podcasts Popular Posts Twitter Log IX About Tony Mayo Truth or Consequences? A focus group is not a survey.

Mayo 158

Mayo Execution Executive Coaching How To 158

Harvard Business Review

OCTOBER 4, 2013

Bally Technologies , a leading provider of gaming systems for casinos, has earned more than 60 awards for innovation in just the last four years. How did Bally Technologies do it? But while the foundational elements are the same, Bally Technologies uses them in a distinct way. Through an innovation excellence framework.

Technology 8

Technology Innovation Kaizen Chief Executive Officer 8

Harvard Business Review

JULY 21, 2011

Every day, multi-million dollar consumer electronics products suffer the consequences of poor, lazy, ineffective, uninspired, unprepared, overly-technical, follow-the-status-quo marketing. Were it not for the intense media and consumer interest in high technology, the industry would be in big trouble. What do you do with the product?

Marketing 12

Marketing Productivity Products Retail 12

Miles Anthony Smith

DECEMBER 10, 2018

You can’t coast along and expect someone else to pick up the slack — you need to maximize your productivity. See if you can't put a small focus group together, preferably strangers. For example, you wouldn't want to launch a product or service in the housing industry during the real estate crash of 2008/2009.

Tips 95

Tips Learning-by-Doing Industry Long-term 95

Strategy Driven

JANUARY 26, 2011

This book will show you, as an employee, customer or partner, how to use new social technologies, make yourself heard, and produce better products and services. And remember that technology connects people in faster and more transparent ways than ever! Still skeptical? Then take a look at the hard numbers.

Media 67

Media Learning-by-Doing Open-book Company 67

Harvard Business Review

APRIL 28, 2016

But effective security is driven as much by people as it is by technology. After all, the point is to protect the consumers, employees, and partners who use our products. The ways those people interact with technology and each other can completely change the effectiveness of your security strategy.

Tools 8

Tools Engineering Rate of Return Focus Group 8

Harvard Business Review

OCTOBER 12, 2018

The prevailing thought is that more data is better, especially given advancements in tools and technologies such as artificial intelligence and predictive analytics. In my conversations with business leaders about how they use data analytics, a primary focus is on technical, large-scale systems.

Team 12

Team Analysis Focus Group Influence 12

Harvard Business Review

APRIL 25, 2012

The same holds true for consumer focus groups, innovation contests, and more recently the use of social media sites to solicit feedback from consumers. Or the idea for our next product will hit like a lightning bolt on our Facebook wall, straight from the minds of one of our most loyal fans. They'd certainly done their homework.

Power 14

Power Mass Marketing Focus Group Brand 14

Harvard Business Review

JUNE 16, 2017

I am a big fan of human-centered design , with its focus on customer empathy, ethnographic research, and rapid prototyping, which help companies get close to the target. In the traditional process, testing with live customers usually does not occur until a product has been fully specced and a prototype has been built.

Learning-by-Doing 10

Learning-by-Doing Engineering Film Transportation 10

Harvard Business Review

AUGUST 24, 2012

Companies in all varieties of B2B markets have moved beyond selling products and services to offering complete "solutions" to their customers. For customers, these solutions offer better value than the products and services that went before. Many define a solution as a package or bundle of the products and services they already offer.

B2B 14

B2B Business Objectives Focus Group Marketing 14

Strategy Driven

NOVEMBER 8, 2010

This book will show you, as an employee, customer or partner, how to use new social technologies, make yourself heard, and produce better products and services. That is to say, you’re not going to prosper if your products and services are designed solely by folks on the inside. We are on the cusp of a new business era.

Media 50

Media Follow-up Software Newsletter 50

Harvard Business Review

MARCH 5, 2012

Yes, political hacktivists brag about Web pages defaced and customer information released over the Internet, but companies rarely reveal the attacks that result in the loss of valuable intellectual property — business plans, proprietary technologies or fraudulent payments. These attacks can be devastating.

Supply Chain 12

Supply Chain Risk Management Hedge Banking 12

Harvard Business Review

MAY 6, 2015

They’re naturals with technology and can simultaneously use their phone to order a cup of coffee at Starbucks, Instagram a photo of their name spelled incorrectly on the coffee cup, reply to a friend via text, and talk to their co-worker about the company softball tournament.

Marketing 8

Marketing How To Brand Media 8

Harvard Business Review

AUGUST 20, 2018

NewTV is the creation of Jeffrey Katzenberg, whose track record includes head of production at Paramount, chair of Walt Disney Studios, and cofounder of DreamWorks. Because the amount of customer discovery and product-market fit you need to find is inversely proportional to the amount and availability of risk capital. And it may work.

IPO 8

IPO First-mover Advantage Business Model Agility 8

Harvard Business Review

JULY 21, 2011

One professional service firm told us how a senior partner sold only technology implementation services &38212; an area he was personally passionate about — to his clients in South America. The second approach is to salvage ideas or technologies that didn't solve the problem they were intended to solve. Rehabilitate a misfit.

Supply Chain 13

Supply Chain Sample Hedge Engineering 13

Harvard Business Review

NOVEMBER 28, 2016

Doyle’s talk was titled, “How to Transform a Legacy Company into a Technology-Enabled, Nimble, Category-Disrupting Machine” — and it delivered. Domino’s is not just in the pizza-making business, the CEO emphasizes, but in the pizza- delivery business, which means it has to be in the technology business.

CEO 8

CEO Open-book Price Innovation 8

Harvard Business Review

OCTOBER 11, 2012

But recent advances in digital production and distribution (prompted by companies like Netflix, Hulu, and Redbox) have extended the overall productivity and reach of the film industry. Analytics allow studios to go beyond simple focus groups or established financial modeling to determine how audiences might respond to a given film.

Film 16

Film Franchising Budgeting Audience 16

Harvard Business Review

JULY 9, 2014

The marketers of Clearblue Advanced Pregnancy Test, a product that can tell you if you’re one-week, two-weeks, or three-plus weeks pregnant, asked a couple of D-list celebrities to tweet out their positive tests back in 2013. Often companies offer multiple products that appeal to different market segments and let customers self-select.

Market Segmentation 8

Market Segmentation Marketing Insurance Price 8

Harvard Business Review

OCTOBER 11, 2012

But recent advances in digital production and distribution (prompted by companies like Netflix, Hulu, and Redbox) have extended the overall productivity and reach of the film industry. Analytics allow studios to go beyond simple focus groups or established financial modeling to determine how audiences might respond to a given film.

Film 16

Film Franchising Budgeting Audience 16

Harvard Business Review

OCTOBER 23, 2014

Research shows , after all, that privacy is a source of productivity in organizations. And excessive transparency — in a totally open work environment, for example — makes us less productive and squashes creative problem solving. And we waste energy (and put a drag on productivity) trying to fool them into being right.

Efficiency 8

Efficiency Bottom-up Self-aware Productivity 8

The Horizons Tracker

JUNE 27, 2019

Read through the tech and business press on any given day and you’re likely bombarded with news about the latest technologies. It’s a mindset that underpins a constant assessment of the technology landscape to see what’s around the corner. In all of this, the customer gets a bit of a cold shoulder.

Innovation 75

Innovation Succession Incubator Business Model 75

Harvard Business Review

OCTOBER 13, 2011

His legacy lives on in today's iCloud and iOS 5 availability, and in the new iPhone 4S being praised by several prominent technology reviewers. David Pogue , my favorite technology writer, is so enthusiastic as to call the new phone's features almost magical. I've long admired Apple products, too.

Short-term 11

Short-term Case Study Technology Marketing 11

Harvard Business Review

NOVEMBER 27, 2015

Businesses are more profitable and productive when they act ethically, treat their staff well, and communicate better with their customers, according to the latest Lady Geek Global Empathy Index. Many British firms have been slow to recognize the direct correlation between corporate empathy and growth and productivity. Technology.

Tourism 8

Tourism Telecommunications Automotive Company 8

Harvard Business Review

JANUARY 8, 2013

In terms of people, processes and technologies, Toyota and Google's YouTube have little in common. While lean production has almost nothing to do with video production, the clear message was that genuinely lean enterprise craved innovation that made their suppliers more innovative.

Innovation 8

Innovation Lean Production Disintermediation Automotive 8

Harvard Business Review

AUGUST 31, 2012

Although the show has now grossed more than $160 million (a blockbuster by Broadway standards), it was widely ridiculed before its opening in 2011 for out-of-control costs, production delays, cast departures, rehearsal injuries and a preview debacle. They believed in the project, the committed cast and production team, and themselves.

Audience 8

Audience Short-term Long-term Incentives 8

Harvard Business Review

JANUARY 19, 2012

So it seems like we need to add brainstorming sessions to the scrap heap of plausible business techniques that actually don't work that well, along with focus groups and job interviews. I love this idea, and not just because I wrote a book about technology-facilitated collaboration and don't want it to be wrong. How can this be?

Brainstorming 16

Brainstorming Groupthink Focus Group Power 16

Harvard Business Review

JUNE 15, 2015

After Everett Rogers famously made the distinction between early and late adopters , academics in marketing and technology identified a number of differences between those who take quickly to innovations and those who don’t. For digital businesses looking to grow, these distinctions lead to two important consequences.

Early Adopters 8

Early Adopters Innovation Short-term Rogers 8