Leadership: A Global Perspective

N2Growth Blog

This fall, I embarked on a worldwide quest to gain insights and perspectives on global leadership in the 21st century. Opening your mind to global perspectives can inspire you to improve yourself and the people around you too.

6 Ways to Stay Competitive in a Global Job Market

Women on Business

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United States: The World’s Leader In The Global Blockchain Market For 2020

CEO Insider

Even after the Covid-19 crisis, investment in Blockchain continues, a fact that is reflected in the estimates for the progress of the market in 2020. The emerging technology of Blockchain is evolving into an important factor in the transformation of financial services worldwide.

Looking for New Global Markets? Bigger Isn’t Always Better.

Harvard Business

Global strategy International business Market research Digital ArticleThree metrics to guide your company’s international expansion.

Global Stocks Slide

Coaching Tip

Markets are moving! When the alarm goes off and the dreamers awake, it will be pandemonium in the stock market." -- Bob Prechter, from the just-released Elliott Wave Theorist. You would agree that markets around the world have served investors a lot of surprises lately: Crude oil just fell to $40 a barrel, a 6 1/2-year low. Chinese stocks , up almost 60% YTD into their July peak, suddenly crashed, sparking fears of global contagion. Market Bubble in Trouble?

Bitcoin: The Future Global Currency?

Strategy Driven

In the past, investing in bitcoin was a difficult process as the technology was rather new, however, a lot has changed in a short space of time and the market has really opened up to the average consumer. StrategyDriven Editorial Perspective business management Stock Market strategydriven

Tips for Giving Your Business a Successful Global Presence

Strategy Driven

When you are trying to run a global brand it is so important to understand what this entails. There are a lot of things you can and should do in order to help take your company international and develop a strong global presence.

Five Foundational Truths of Youth Marketing (and Leadership)

Leading Blog

It is an important and comprehensive book for marketers, but there are some principles they share that have a much wider application, that I wanted to share. In the book, they list the five foundational truths of youth marketing (and leadership). W HO IS Gen Z?

The Key Factors of Global Business

Strategy Driven

It has been a global marketplace since forever, all you needed was the vision, guts, and usually a fair bit of seed money to extend the reach of your business beyond your own borders. What still is needed, however, is a vision on how you will reach global domination. Global Audience.

5 Considerations for Thinking Like a Global Business

Strategy Driven

When you are trying to build up brand awareness they say you should think globally. But thinking globally is not as easy as putting your platforms with a “.com” Instead, think about what it really takes to think in a global sense. The Global Vision. Marketing is vital.

From Ancient Markets to Global Networks

First Friday Book Synopsis

The same can be said of markets. Initially, a “market” was a specific location; later, it was viewed as a specific segment of sellers/buyers (e.g. Bob's blog entries “Everything changes…Nothing changes” Basic Books Business is just a word for buying and selling things Christopher Locke David Weinberger Doc Searls Ecclesiastes From Ancient Markets to Global Networks Heraclitus The Cluetrain Manifesto: 10th Anniversary Edition co-authored by Rick Levine

Going Global? Choose Your Country Wisely

Great Leadership By Dan

Facebook, Apple, or PayPal, all enjoy global success. These companies have “going global” down—they perform strongly in international markets, and can execute across borders because they embed globalization on their daily executive discussions. Develop a Globalization Strategy Part of the agility for a company to stay strong globally is the makeup of their country investment. Being decisive on how to prioritize global expansion is key here.

Marketing First, Technology Second

Strategy Driven

Whenever someone asks me to define marketing, I tell them that a marketer’s primary responsibility is to differentiate because when two competing products are perceived as being the same, consumers are forced to make their choice based on price.

How to Market Your Business in 2020

Strategy Driven

Nowadays, businesses have access to an unprecedented range of marketing tools. Let’s take stock of a few of the key marketing tools available. For good reason, many new entrepreneurs place considerable focus on digital marketing.

Beryllus Capital: Billionaire Hinduja Family Start Global Wealth-Advisory Firm For The World’s Ultra Rich

CEO Insider

License and Republishing: The views expressed in this article Beryllus Capital: Billionaire Hinduja Family Start Global Wealth-Advisory Firm For The World’s Ultra Rich are those of the author Anna Papadopoulos alone and not the CEOWORLD magazine.

Voice of Experience: Jennifer Fitzgibbon (RBS Global Banking & Markets)

First Friday Book Synopsis

Here is an excerpt from a profile of Jennifer Fitzgibbon (Managing Director, Treasurer, Americas, RBS Global Banking & Markets) written by Melissa J. Bob's blog entries Global Banking & Markets Jennifer Fitzgibbon Melissa J. Anderson (New York City) for The Glass Hammer, an online community designed for women executives in financial services, law and business. Visit us daily to discover issues that matter, share experiences, and [.].

April 20-27 (Free Event): 50+ Global Markets. 100's of New Opportunities

Coaching Tip

EWI Pro Services bring you opportunity-rich, professional-grade forecasts for 50+ of the world's top markets -- many 24 hours a day, complete with Elliott-wave charts and precise forecasts. Today, everyone can trade the same markets. Now you can experience the same professional-grade market forecasting -- free for an entire week. Alerts via email as market action warrants. Free access to analysis and forecasts for 50+ of the world's top markets.

Greek family businesses are more optimistic about growth in 2021 and 2022 than their global peers (new survey findings)

CEO Insider

Greek family businesses try to get over the difficulties that the Covid-19 pandemic has created by setting priorities similar to their global peers.

The Marketing Tools You Need to Succeed in 2021

Strategy Driven

Marketing is something of an art form, and its success often depends on the personnel involved and the toolkit that’s used. Your company might spend millions on a marketing campaign that doesn’t nearly reach your expected ROI.

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How eCommerce reviews drive digital transformation in Global brands

CEO Insider

In this continually evolving market, it is essential to stay relevant to your customers and competitive enough for your rivals. As the world is becoming increasingly digital with every passing day, it is nothing but imperative for businesses to resort to technology for all their problems.

Know your market

Lead on Purpose

If you are growing your company, or are thinking about starting a company — in any industry — you need to understand your market; you need product management. Whether you call it ‘product management’ or use some other name, you need the discipline to of understanding your market instilled in the company. To succeed in an increasingly competitive global economy, you need to understand your market. Uncategorized market marketing message product marketing

Marketing 101 As We Head Into 2021


As the world continues to change, organizations can benefit from adapting their marketing strategies. Michael Stahl shares ten ways to make the most of your marketing efforts in 2021. The year 2020 brought both challenges and opportunities to marketing professionals.

Should Global Beer Company Molson Coors Enter the Cannabis Beverages Business?

Harvard Business

How Molson Coors balanced exploitation and exploration, while innovating to enter new beverage markets. Disruptive innovation Joint ventures Business ethics Global strategy Budgets and budgeting Food and beverage sector Audio

Uber’s Strategy for Global Success

Harvard Business

How can Uber adapt its business model to compete in unique global markets? Competitive strategy Global strategy Regulation Audio

The fallacy and hubris of “market attractiveness”

Lead Change Blog

How many times have you heard or even said, “Is that market attractive to us”? We look at the markets we’re in, the markets our competitors are in, maybe even some that are new and wonder if they are/could be good for our business. Deb has 20+ years of experience in strategic planning, execution and innovation with manufacturing, service and high-technology companies from large global companies to early-stage.

How to grow sales on a downsized marketing budget

Strategy Driven

Businesses are often quick to slash marketing budgets in times of disruption, and the response to the recent economic upheaval has been no different. How can business leaders confidently continue to invest in marketing during such a volatile time when both budgets and timelines are tight?

Name Your Brand with a Global Audience in Mind

Harvard Business

Five tips for positioning yourself in international markets. Global strategy International business Branding Digital Article

Deep Factors Shaping the Global Economy

Leading Blog

It is a provocative guide to global trends. Instead of focusing on moment–by-moment market predictions, author Daniel Altman, looks at deeper, underlying economic factors that we frequently overlook in the short-term view. He isn’t ignoring the fact that we are losing jobs to the Internet or that people do sell all over the world, but his point is that American culture has made Americans uniquely suited to sell products and services over a more diverse (global) population.

Attention Social Media Marketers! Here’s What You Should Know about Inclusiveness on Social Media

Strategy Driven

To cater to them all in the best way possible, you’ll need to consider inclusiveness in your social media marketing efforts. But inclusiveness is not just about taking a stand on global issues. And when designing any new marketing material (flyers, banners, icons, etc.),

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Building A Friendly Digital Marketing Plan For 2021

Strategy Driven

Many businesses have identified the opportunity and are working to strengthen digital marketing activities. The way in which we used to market traditionally is changing, in all areas. In B2B, too, most of the marketing activity has gone digital So what do we identify?

Urban world: The shifting global business landscape

First Friday Book Synopsis

Emerging markets are changing where and how the world does business. Here is an excerpt from an article co-authored by Richard Dobbs, Jaana Remes, Sven Smit, James Manyika, Jonathan Woetzel, and Yaw Agyenim-Boateng, featured online by McKinsey & Company. For the last three decades, they have been a source of low-cost but increasingly skilled labor. […].

Help Your Global Talent Succeed and Lead - Cultivate Communication Skills

Great Leadership By Dan

Guest post by Nancy Vason: As leaders of global businesses, you draw from a deep well of talent. You employ engineers, plant managers, economists, IT managers and marketing directors from all over the world. According to the Harvard Business Review , English is now the global language of business, and more and more multinational companies are mandating English as the common corporate language. Are they leading global teams?

What are the Best Sectors to Invest in the UK Stock Market Now 2020?

Strategy Driven

There’s no doubt that global stocks have endured a difficult time in 2020, largely on the back of the coronavirus outbreak. Of course, not all sectors and markets have been created equal, which is why some have performed significantly better than others during the last six months.

Affiliate Marketing: Monetizing Your Website with a Wise Affiliate SEO Strategy

Strategy Driven

The subject of affiliate marketing continues to attract global attention as the internet space opens. Brands looking to grow their market reach and grow their profit margins also partner with bloggers and other online experts to push their products. What is Affiliate Marketing?

4 Ways Social Media Marketing Can Benefit Brick & Mortar Retail Stores

Strategy Driven

The benefits are far-reaching, too, where social media marketing techniques like influencer and affiliate marketing measures help to improve the success of business. Here is an explanation of social media platforms and four ways social media marketing can benefit your small business.

The global company’s challenge

First Friday Book Synopsis

Here is a brief excerpt from another terrific article featured online by The McKinsey Quarterly, published by McKinsey & Company, in which Martin Dewhurst, Jonathan Harris, and Suzanne Heywood explain why, as the economic spotlight shifts to developing markets, global companies need new ways to manage their strategies, people, costs, and risks.

How Much Does Geofencing Marketing Cost? A Helpful Guide

Strategy Driven

Examining the cost of geofencing marketing will teach you a lot about the value you’re getting out of a campaign. About 3 out of 4 consumers complete an action after receiving a message thanks to location-based marketing. Square Marketing pricing starts at $15 per month.

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Brand Marketing Opportunities and Challenges for 2013

Women on Business

NEWS AND INSIGHTS UPDATE: Are you ready to market your brand and get big results in 2013? It’s just as important to develop and promote your personal brand in order to reach your career goals as it is for a company to market its brands. 2013 will be a year filled with opportunities and challenges for brand marketing. Brands need to embrace visual content to tell their stories in 2012 just like the global audience has.

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Tackling Local and Global L&D Trends – A Dialogue with Sandeep Khanna & VJ Posadas

Experience to Lead

Understanding local and global trends within the L&D space can set great leaders apart from just good ones. Understanding local and global trends within the L&D space can set great leaders apart from just good ones.

The 2011 Global Top 25 Companies for Leaders

Great Leadership By Dan

Last month Aon Hewitt, The RBL Group and Fortune announced their Global Top Companies for Leaders list. and import their leadership development programs, now they are creating their own, in order to reflect their own cultural and market nuances. the RBL Group global top companies for leaders Fortune Aon Hewitt best companies for leaders

CEO Spotlight: Scott Cullather Builds A Global Footprint For INVNT

CEO Insider

What To Look For When Hiring A Marketing Agency. Europe’s Top Business Schools For Marketing Management Degree, 2019. Sharing stories has been a part of human civilization since the beginning.

Someone to Know: Q&A with FM Global Assistant Vice President, Public Relations Steve Zenofsky


Steve Zenofsky, Assistant Vice President, Public Relations for FM Global, is an incredibly thoughtful strategic communicator and definitely Someone to Know. An award-winning marketing communications professional with nearly three decades of experience in the corporate, healthcare, education and non-profit sectors, Steve shares wonderful insights on how all communicators can get more critical work done while being trusted strategic advisors to leadership.

How to Use Website Design to Drive Digital Marketing

Strategy Driven

While the majority of business owners are aware of the importance of digital marketing, many lack the technical know-how to fully comprehend the extent to which a successful digital marketing strategy relies upon website design.