Competitive Advantage from the Bottom of the Pyramid


In a world where global competition is absolute, companies are looking at new ways to gain sustained competitive advantages. Global firms have employed blue ocean strategies to cater their services and offerings to the BoP (Bottom of Pyramid). Prahalad , the brilliant management guru. Instead, Prahalad introduces a new framework, the 4 As – Awareness, Access, Affordability and Availability. LG has devised payment subscription plans that makes its products affordable.

Possibility Maximizer: Fast Company's 30 Second MBA

Sales Wolf Blog

Prahalad, but you'll also get the thoughts and opinions of business professionals from successful start-ups, non-profits, and boutique enterprises that serve very specific niches in their respective markets.  You will also find a strong global representation at the 30 Second MBA with speakers from around the world stopping by to share their unique perspective on the topic of the week.


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Become a More Effective Leader by Asking One Tough Question

Marshall Goldsmith

Forget your glorious plans. List the 'personal improvement' activities that you have been 'planning' to do - but have not quite 'got around to' yet. Marshall Every two years there is a global survey to determine the world’s top 50 business thinkers. In 2009 Marshall's friend the late CK Prahalad was ranked #1 and Marshall was ranked #14. What prevents us from making the changes we know will make us more effective leaders? Great question.

Had a Tough Year? Make Peace and Move On

Marshall Goldsmith

Sometimes our choices don't work out as we had planned. Marshall Every two years there is a global survey to determine the world’s top 50 business thinkers. In 2009 Marshall's friend the late CK Prahalad was ranked #1 and Marshall was ranked #14. My bank has lost billions of dollars because of bad investments - which I didn't make. Now I am facing budget cutbacks, getting no bonus, reducing my staff, and being expected to contribute more. This really makes me angry!

Introducing 100 Coaches: Pay It Forward Champions

Marshall Goldsmith

Deepa Prahalad – Focused on design and emerging markets. Mark Tercek – President and CEO, Nature Conservancy – world leader in global conservation. World Economic Forum – Global Leader for Tomorrow. Former Chairman and Chief Executive Officer Global Debt Registry (MHR). Kathleen Wilson-Thompson – EVP and Global CHRO, Walgreens Boots Alliance. Focuses on business development and implementation of new business plans across the Region.

CEO 70

Setting Strategy in Egypt's (and Other) Shifting Sands: A Four-Part Approach

Harvard Business Review

Consultants came to their assistance with solutions to short-term concerns ranging from moving out cash to halting expansion plans. In terms of scenario planning , firms would think about alternative paths. Prahalad noted several years ago, multinationals can both serve a key market and make profits by serving the "bottom of the pyramid." Global business Politics Strategy

The Power of Intent

Harvard Business Review

CEOs forget that if the intent of these plans isn't aligned with the communication, people may be impressed, but deep down inside, they will not believe in those plans or act on them. Prahalad and Gary Hamel referred to that in an award-winning HBR article Strategic Intent. As Hamel and Prahalad point out, a snapshot by itself yields little information about "whether the driver is out for a quiet Sunday drive or warming up for the Grand Prix.".

Get Your Organization to Run in Sync

Harvard Business Review

There, they will find that they are confronted with local majorities opposed to the global leadership view and, in time, even leaders will conform. Faced with a competitive challenge from Netflix, CEO John Antioco came up with what seems, even in retrospect, to be a viable plan. Nevertheless, various groups within the enterprise balked at the plan, Antioco was fired, and Blockbuster went bankrupt. Prahalad called this concept strategic intent.

Seven Ways to Connect With Your Designer

Harvard Business Review

What follows are seven ways business leaders can better connect and collaborate with their design partners as these groups work together more closely and strategically: • Get Empathetic: Increasingly, businesses are developing products and services that need to connect with global consumers. Be prepared to plan the necessary time to focus intensely on the goal while maintaining a creative and highly-charged atmosphere.

What Is Strategy, Again?

Harvard Business Review

Prahalad and Gary Hamel’s 1990 article, “ The Core Competence of the Organization ”). Rapidly responding to ever-evolving competitive and market changes (perhaps a reference to Rita McGrath and Ian McMillan’s 1995 article on innovation strategy “Discovery Driven Planning” ). If you read what Peter Drucker had to say about competition back in the late ’50s and early ‘60s, he really only talked about one thing: competition on price.