LDRLB

SEPTEMBER 12, 2013

Ajay is a technologist and business strategist who often obsesses over issues that range from the impact of technology on disruptive business models to entrepreneurship and impact investing. LG has devised payment subscription plans that makes its products affordable. [Editor''s Note: This is a guest post from Ajay Swamy.

Competitive Advantage 154

Competitive Advantage Prahalad Blue Ocean Strategy Glocalization 154

Chartered Management Institute

NOVEMBER 15, 2023

The session was entitled “Technology and Business Collaboration: Leadership and Management” and was moderated by Dr Alan Miller CMgr FCMI (former CMI Hong Kong Regional Board Member). It was undoubtedly a productive and fruitful year for CMI Hong Kong, as membership has grown continuously.

Webinar 98

Webinar Education Conference Industry 98

Harvard Business Review

MARCH 12, 2012

Increasingly, Western companies are developing products in countries like China and India, and then distributing them globally. Deere now uses Krish-style features in products sold all over the world. Multinationals built unprecedented economies of scale by selling products and services to markets all around the world.

Glocalization 11

Glocalization Mass Marketing P&L Globalization 11

Harvard Business Review

MARCH 29, 2013

One solution to this tension is to pursue what we call glocal advertising strategy — locally adapting a universally embraced core idea that will resonate in any market anywhere in the world. By getting the glocal model right, Johnnie Walker reversed a continuing decline and more than doubled its global business in ten years.

Advertising 8

Advertising Glocalization Globalization Brand 8

Harvard Business Review

APRIL 16, 2012

But that is not the story in developing markets, where these top-of-the-line products don't fare nearly as well. And with a product that costs less than 3% of the Fusion ProGlide? It starts as most such stories do — with a Western-based company trying to sell their cheapest products in emerging markets.

Innovation 14

Innovation Glocalization Supply Chain Retail 14