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Managing With a Conscience

Leading Blog

Sonnenberg believes that leaders who have a jaded view of intangible assets will never make the commitment required to reap their full potential. Sonnenberg discusses at length, nine critical success factors that need to be built into the organization: Passion that develops commitment to the organization’s mission, values, and goals.

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How to Keep Your Team Agile and Aligned Under Pressure

Strategy Driven

However, there is an intangible asset that is very difficult to quantify — but without it you cannot ultimately succeed. This asset is, of course, alignment. As a leader, you are constantly trying to maximize the magical effort to effectiveness equation (a.k.a. efficiency).

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On Creative Accounting: Two Creativity Myths

Harvard Business Review

An idea, behavior, or product is creative if it is both novel and appropriate to some goal. They were appropriate to the artist's goal of creating "a contemplative space that encourages participants to linger and experience an all-encompassing art environment.". And it quite effectively served its murderous goal.

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How to Navigate a Digital Transformation

Harvard Business Review

Begin with the easy things that you have always tracked — and physical assets such as plant, property, and equipment. The goal is to identify a way that your and your network can create value together, using both your assets and theirs.

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What It Will Take to Fix HR

Harvard Business Review

In the early 1980’s, sixty percent of corporate value creation emanated from the optimization of tangible assets. Today, we live in an era where 85 percent of value creation stems from brand, intellectual property, and people — all intangible assets. The CHRO must step up to the implications of the new world of work.

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Research: The Digitization of Banks Disproportionately Hurts Women Entrepreneurs

Harvard Business Review

These meetings allowed for the exchange of important information about the business model, intangible assets, future prospects, and more.

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What the Companies That Predict the Future Do Differently

Harvard Business Review

Financially, organizations require new models to account for information assets beyond treating them as intangibles. The ultimate goal is to treat information as a tangible flow rather than an intangible asset stuck on the balance sheet. “The future is already here, it’s just unevenly distributed.”