Uber Shows How Not to Apply Behavioral Economics
Harvard Business
APRIL 13, 2017
In a paper published in 2009 , Alex Haynes and colleagues examined the use and effectiveness of checklists in eight hospitals in eight cities in the Unites States. Another example I often give concerns the use of fuel- and carbon-efficient flight practices in the airline industry. It’s a well-documented social-science finding called the Hawthorne effect.)
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