Would You Rather be Revolutionary or Evolutionary?
Harvard Business Review
JUNE 22, 2011
And within another 15, the nascent automobile industry found itself rocked by yet another innovation: Henry Ford's system of mass production, which obliterated hundreds of competitors who could not produce cars as quickly or cheaply. innovators. Innovators, however, can either be linear or non-linear. The linear innovators tend to be evolutionary, making incremental improvements, while the non-linear innovators tend to be revolutionary. Evolutionary Innovations.