Heskett Innovation Leadership Operations 
Skip Prichard
JUNE 22, 2020
James Heskett and John Kotter found that organizations with strong corporate cultures realized over eleven years revenue growth of 682 percent, employment growth of 282 percent and stock price growth of 901 percent. Corporate leaders that operate with an ivory tower mentality are likely to find their tower tumbling down.
Harvard Business Review
DECEMBER 14, 2011
Heskett wrote in his latest book The Culture Cycle , effective culture can account for 20-30 percent of the differential in corporate performance when compared with "culturally unremarkable" competitors. But is there a direct correlation between employee investment and the balance sheet?
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