Strategy Driven

JANUARY 16, 2020

Take Your Marketing Online. We are living in a digital era, and hence, online marketing strategies are promising. Utilize a variety of online tools available, including social media and email marketing. Rather, you will be serving business clients, including hospitals, hotels, salons, and restaurants, among others.

Industry 13

Industry Strategy Price Marketing Strategy 13

Harvard Business Review

MARCH 25, 2016

Airbnb is similarly alluring — lower prices for more space than most hotel rooms. Meanwhile, Zenefits modernizes human resources workflows with slick software to replace outdated paper. Similarly, Airbnb hosts rarely install the protections required at hotels, such as sprinklers and fire escapes.

Hotels 8

Hotels Price Tactics Operations 8

Harvard Business Review

MAY 20, 2016

Before I became general manager of The Beverly Hills Hotel, I held the same position at another luxury hotel up the coast. The sales and marketing director said he was receiving complaints about sloppy service. Later, he privately told me he was thinking of leaving the hotel. And something was wrong.

Operations 8

Operations Hotels Finance Process 8

Harvard Business Review

FEBRUARY 9, 2012

The Hilton Worldwide hotel chain documents every employee's specific skills, including languages, education, experience, property experiences, local market connections, and affiliations with boards and non-profits.

Skills 14

Skills Survey Human Resources Document 14

Harvard Business Review

JUNE 28, 2016

Companies can also rent their business applications (for accounting and finance, human resource management, marketing and sales, collaboration, project management, and so forth) on-demand from companies like Microsoft, Salesforce.com, Workday, Hubspot, Yammer, Dropbox, Basecamp and others.

Entrepreneur 9

Entrepreneur Airlines Construction Short-term 9

Harvard Business Review

JANUARY 26, 2015

Other times, shifts may be driven by disruptions and disrupters like the one happening in the transportation and hotel markets right now thanks to the likes of Uber and Airbnb. The decade also saw the rise of formidable emerging-market competitors and opportunities. telecom, music, and aviation) experienced upheavals.

Welch 8

Welch Six Sigma Agility Operations 8

Harvard Business Review

JULY 14, 2017

A platform connects providers and users in a multisided market. As an example, hotel chains like Marriott or Hilton create value chains that deliver rooms and related services to their customers. Human capital. After all, we call the department human resources.

Intellectual Capital 8

Intellectual Capital Strategy Supply Chain Business Model 8

Harvard Business Review

JANUARY 20, 2014

Schulman: The global head of human resources at American Express was on the board at Virgin Mobile, where I was CEO. Instead of thinking about technology for technology’s sake, we studied the real consumer pain points in the market. Prior to joining American Express in 2010, Schulman was CEO of Virgin Mobile and Priceline.

Execution 8

Execution Software Banking Franchising 8

Harvard Business Review

FEBRUARY 28, 2011

Thomas Green winced as he reread an e-mail message from his new boss, Frank Davis, marketing director for the travel and hospitality group at D7 Displays. Tom, this week's client meetings went well, but they would have gone better if you had been on top of the market data. When you're on your own, I expect you to be better prepared.

Case Study 15

Case Study Airlines Hotels Software 15

Harvard Business Review

MARCH 24, 2017

Every day, many of us eat at restaurants, stay at hotels, receive packages, and use our digital devices with the assumption that the company we pay for these services — Hilton, Amazon, Apple, etc. Firms typically started outsourcing activities like payroll, publications, accounting, and human resources.

Compliance 9

Compliance Supply Chain Hotels Insurance 9