Strategy Driven

FEBRUARY 4, 2021

Some companies that started out doing something entirely different include: Nintendo – This video game manufacture began as a playing card company and also ran a taxi company, food company, TV network, and hotel chain. Marriot Hotels – Began as a street-side root beer stand. Inescapably, though, it always comes eventually.

Insurance 65

Insurance Hotels Parcell Crisis 65

Harvard Business Review

OCTOBER 1, 2013

They leverage a whole range of services — from the logistics of parcel carriers like UPS to customer analytics software and social media marketing — to build a new business with extremely high customer satisfaction rates. Warby Parker offers prescription eyeglasses over the Internet at $99 a pair in dozens of attractive styles.

Parcell 15

Parcell Niche Marketing Business Model Education 15

Harvard Business Review

NOVEMBER 27, 2015

InterContinental Hotels Group. Hilton Hotels & Resorts. United Parcel Service. Biotech & Pharma. Oil & Gas. Travel & Tourism. Burberry Group. Whole Foods Market. Travel & Tourism. Marriott International. Travel & Tourism. Technology. Biotech & Pharma. Online Retail. General Motors. Automotive.

Tourism 8

Tourism Telecommunications Automotive Company 8