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What Is Yield Management and Why Is it So Important?

Strategy Driven

To remedy this situation in the hospitality industry, a new pricing strategy was developed; the Yield Management strategy. What is yield management? What is yield management and how does it affect your business? So, really, what is yield management ?

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Learn from Your Analytics Failures

Harvard Business Review

The problem—and pathology—is that too many organizations don’t know how to learn from analytic failure. In pre-Big Data days, for example, a hotel chain used some pretty sophisticated mathematics, data mining, and time series analysis to coordinate its yield management pricing and promotion efforts.

Hotels 10
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Learn from Your Analytics Failures

Harvard Business Review

The problem—and pathology—is that too many organizations don’t know how to learn from analytic failure. In pre-Big Data days, for example, a hotel chain used some pretty sophisticated mathematics, data mining, and time series analysis to coordinate its yield management pricing and promotion efforts.

Hotels 8
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How an NBA Team Thinks About Data, Talent, and Pricing

Harvard Business Review

We’ve hit a point of acceleration in video and wearable technologies that provide us with information that we’ve never had in the past about how to optimize player performance. We talk about things like yield management, demand curves, and perishable inventory — factors that dictate our pricing strategies.

Price 8
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Five Good Reasons to Champion Auto-Analytics in Your Organization

Harvard Business Review

By using tracking tools like RescueTime, practitioners are able to collect data on how they spend time on various websites and apps. As a result, they can take a more fact-based view toward decisions on where and how to change work routines.