Top 16 Books for Human Resource and Talent Management Executives
Chart Your Course
JUNE 30, 2016
Sinek entered mainstream business awareness with his TED talk, in which he introduces a deceptively simple model called “the golden circle” made up of three layers: What (Product), How (Process), and Why (Purpose). It provides a comprehensive (yet very easy to read) summary of four decades of scientific research on human motivation, exposing a startling mismatch between what science knows and what business does. Human Resource Champions (1996).