Collaboration as an Intangible Asset

Harvard Business Review

So it is with most breakthrough innovations and banner financial years. The point is not to nod in the direction of the "little people," but instead to recognize that the intangible assets an organization has are the product of the hundreds, perhaps the thousands, of "assists" — to extend the basketball metaphor — that usually go unnoticed but without which problems would not get solved, insights would not be generated, and uncertainties would not be vanquished.

How to Foster Innovative Thinking at Your Company

CEO Insider

Innovation has a good reputation in the corporate world. Innovative ideas, an innovative culture, a history of innovation — these are all intangible assets that any business leader would love to have. It might mean something different to every executive you talk to, but surely everyone wants it. Executives aren’t alone. Nearly all of today’s […]. CEO Insider

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Managing With a Conscience

Leading Blog

Frank Sonnenberg makes the case in Managing with a Conscience , that the only sustainable way to succeed is the right way—not cutting corners—emphasizing the intangibles like trust, creativity, focus, speed, flexibility, relationships, loyalty, and employee commitment. Sonnenberg believes that leaders who have a jaded view of intangible assets will never make the commitment required to reap their full potential.

What’s Driving Superstar Companies, Industries, and Cities

Harvard Business

The superstars tend to be more involved in global flows of trade and finance, more digitally mature, and they dominate the lists of the most valued companies, the most valued brands, the most desirable places to work, and the most innovative companies. They spend 2-3 times more on intangible capital such as R&D, have higher shares of foreign revenue, and rely more on acquisitions and inorganic growth than median firms. Apexphotos/Getty Images.

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GDP Is a Wildly Flawed Measure for the Digital Age

Harvard Business

It struggles to account for today’s intangible assets—services, insights, and networks. It’s time to measure all the value that human beings produce around the world: networks of extraordinary value, digital assets of infinite use and reuse, and the new gig employment opportunities that are opening to everyone — including the data and insights that all of this brings to each of our lives. HBR STAFF.

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Startups Could Fundamentally Change the Way Big Investors Operate

Harvard Business

Innovation has the potential to transform the investment industry. Small startup firms are already developing proprietary technologies — such as machine vision, deep learning, and other innovations —– that could help large investors evaluate opportunities and risks with far greater accuracy and efficiency than was previously possible. Yet the world’s largest funds are closed off from these innovations.

The Answer to Short-Termism Isn’t Asking Investors to Be Patient

Harvard Business

Too many companies prioritize quarterly earnings over long-term innovation, human capital investment, and brand development, and many people believe short-term shareholders are to blame. An informed shareholder, who looks beyond earnings numbers and analyzes the company’s intangible assets, would notice that the firm has mortgaged its future. Large shareholders – blockholders – do have incentives to gather intangible information. Tim Evans for HBR.

How Software Is Helping Big Companies Dominate

Harvard Business

They’re more productive , more profitable , more innovative , and they pay better. But to explain that, one needs to explain why some companies are so much better at developing software than others and why their innovations don’t seem to be diffusing to their smaller competitors the way Carr thought they inevitably would. These are often referred to as “intangible assets,” but it’s worth getting more specific than that.

A Novel Idea for Putting Sidelined Cash to Work

Harvard Business Review

To drive shareholder value and be a catalyst for economic recovery, our nation's largest companies must deploy their assets in a productive manner, either internally for innovation and organic growth, or externally for corporate venture capital investments, research partnerships, joint ventures and alliances, or acquisitions. That would foster job creation, innovation, and growth simultaneously.

Filing for a Patent Versus Keeping Your Invention a Trade Secret

Harvard Business Review

Why do some companies choose to patent their innovation while others choose to hide it? When facing the choice of patenting or hiding a valuable innovation, you must first ask yourself whether the invention is patentable at all. This change may further tip the balance for more reliance on secrecy for certain innovations. These choices are strategic, and a company must think about the broader picture too of the overall intangible assets your company possesses.

On Creative Accounting: Two Creativity Myths

Harvard Business Review

Wall Street's " financial innovations " of recent years seem to have given creativity a bad name. The Balanced Scorecard's primary form of novelty is that it takes into account the intangible assets that are so crucial for information-age companies. Tags: Creativity Ethics Innovation GAAP "Creative accounting" is really bad. Except when it's good. Say that in a roomful of managers, and you get nervous laughter.

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What Apple, Lending Club, and AirBnB Know About Collaborating with Customers

Harvard Business Review

Today, however, by exploiting new digital technologies, firms like Apple, Lending Club, and AirBnB have made customer co-creation of value central to their business models and in doing so now rank among the world’s most innovative and valuable firms. homes and cars) and intangible (e.g. expertise and relationships) assets, firms can gain these advantages of the Network Orchestration business model. Your success is theirs, whether the rewards are monetary or intangible.

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