The Physics of Innovation

Leading Blog

What we were taught in high school science, F = MA , force = mass times acceleration, also describes the physics of innovation. The laws of innovation may be an entirely different application than Newton intended, but tracking through on the metaphor yields pragmatic tips for innovators.

Ambidextrous Innovation:

Great Leadership By Dan

How Can Leaders’ Best Explore and Exploit both Disruptive and Incremental Approaches to Innovation? With the market realities of the current economy, it appears that new players need to continually break through the ranks in order to survive. Andrew Grant culture Gaia Grant innovation

Great Leaders Embrace Innovation, and Innovation Demands Risks

Great Leadership By Dan

Guest post by Randal Moss : Great leaders consistently talk about the need for their organization to ‘be innovative’ in their thinking. No Guts, No Growth, No Glory Taking risks is an inextricable part of being innovative. Celebrating innovations publicly is another important activity.

Creating A Culture of Innovation Using Innovation Software

Leading Blog

As companies increasingly recognize the importance of innovation and disruptive solutions to remain competitive, the big question remains: where does innovation come from and how a culture of innovation be cultivated? Creating a Culture of Innovation.

Branding vs. Marketing

Strategy Driven

Many believe that a brand is a function of marketing. Marketers and marketing departments love ‘branding campaigns’ or ‘brand-building programs,’ because they are sexier and more exciting than their less attractive cousin, the product campaign.

Brand 186

Signs Your Marketing Campaign Has past Its Sell by Date

Strategy Driven

Online marketing is something that never remains stagnant. If your marketing campaign is outdated, it is going to be hurting your business more than you realise, and it will eventually result in your being penalised by Google.

Learning from the Innovation Leaders

Great Leadership By Dan

Guest post from Rowan Gibson : Not since the dawn of the Industrial Revolution has there been a greater need to learn the art of innovation leadership. And who better to learn them from than the innovation leaders themselves? Who do we think of as innovation leaders?

Approach to Innovation

Coaching Tip

Today's conventional wisdom says to survive, companies must move beyond incremental innovation and invest in radical, disruptive innovation. In "THE POWER OF LITTLE IDEAS" , Wharton professor David Robertson examines an approach to innovation; one that is neither incremental nor disruptive. This low-risk, high-reward strategy is an approach to innovation that all companies should recognize and apply when it will give them a competitive advantage. Unlocking Innovation.

Content Marketing that Converts

Strategy Driven

Content marketing can help prospective buyers dispense suitable information 1. I get anywhere from 40-51% conversion with my content marketing. I have 3 blogs that often get onto best lists, such as top innovative content, top sales blog, top business blog. You just finished reading Content Marketing that Converts ! The post Content Marketing that Converts appeared first on StrategyDriven. Content is king'. I've heard that phrase for years.

In Marketing, the “C” Word Cannot Exist

In the CEO Afterlife

Many years ago I read Theodore Levitt’s The Marketing Imagination. In the book, the renowned marketing professor said there was no such thing as a commodity, only people who think like commodities. This served me well as a branded coffee marketer.

Responsible Leadership at Market Basket

Great Leadership By Dan

Instead of going about their business as usual, as people at other companies would do, 25,000 employees at Market Basket (they call themselves associates) protested in the streets for six weeks to get Demoulas back. Create a sense of family : Many companies say they create a sense of family, but it is hard to imagine a company that does it better than Market Basket. Demoulas Daniel Korschun market basket

Improve Marketing Emails to Boost Sales

Strategy Driven

Instead of sending the same tired sales and marketing emails you typically blast to customers, take this week and the following tips to put a new spin on your digital customer communications. You just finished reading Improve Marketing Emails to Boost Sales !

Partnership: A Crucible for Innovation

Lead Change Blog

Realizing the path to innovation would require revolutionary new thinking; all three leaders grasped that it would also take a new way of coalescing and harnessing talent. Reading Collective Genius , The Innovators , Creativity, Inc. Sourcing Innovation Collaboratively.

6 Effective Ways to Market Your Law Firm

Strategy Driven

Every law firm needs to develop an effective marketing strategy to compete with rival firms. To help you attract clients, find out the six effective ways to market your law firm. Engaging Email Marketing Campaigns.

Marketing the Moon: The Selling of the Apollo Lunar Program

Kevin Eikenberry

Take two marketing and PR professionals with a passion for the history […]. Books Innovation Leadership Learning Apollo Program marketing PR By David Meerman Scott and Richard Jurek It took more than science to get us to the moon – it took storytelling.

Seek, Seed, and Scale Innovation

Coaching Tip

Leaders today responsible for revenue growth and competing effectively know that real innovation requires moving beyond known business models, towards customer insight-driven opportunities for value and growth that sustain businesses and brands. It establishes the change maker mindset --the leadership demanded to get from napkin sketch to market success. Radin: The Change Maker's Playbook: How to Seek, Seed and Scale Innovation in Any Company.

How Leaders can Ignite Innovation

Great Leadership By Dan

An executive at a company I work with recently told me: “W e have very creative employees who want to be innovative but find many obstacles created by the cultural opposition to it. We spend a lot of time training and encouraging employees at all levels how to be more creative and innovation. They leave our programs all fired up ready to change the world, then go back to a workplace that crushes their innovative ideas and enthusiasm. Allow employees time to innovate.

The fallacy and hubris of “market attractiveness”

Mills Scofield

How many times have you heard or even said, “Is that market attractive to us”? We look at the markets we’re in, the markets our competitors are in, maybe even some that are new and wonder if they are/could be good for our business.

Leaders, Want To Master Innovation? Then Get Funny!

Tanveer Naseer

So to get the most out of innovation processes such as design thinking, truly creative leaders also need to master the social dynamics of… [wait for the punchline}…humor! When it comes to boosting innovation the overwhelming focus should be on styles of humour that generate positive emotions.

How to Make the Innovation Work

Coaching Tip

Innovation occurs when boundaries, roadblocks and Naysayers are pushed to the side. A new book, ORBIT-SHIFTING INNOVATION , explores both the creative process behind innovation, as well as the execution. Therefore, they are prepared to iterate and grow the idea in market.

Marketing Success | N2Growth Blog

N2Growth Blog

Those of you familiar with this blog know that I’m generally a strong marketing advocate. That said, my typical pro-marketing position assumes that certain key fundamentals are in place to insure that the lunatics don’t somehow become in charge of the asylum.

Innovative Branding For Female Entrepreneurs

Women on Business

Being a modern day figure in the marketplace of female empowerment leader and spiritual innovator leads one to believe that my life is my message, my image is my brand, my ideas are what the public is searching and looking for, if I come from that singular identity, then I am way off track.

Brand 209

How to Make the Innovation Work

Coaching Tip

Innovation occurs when boundaries, roadblocks and Naysayers are pushed to the side. A book, ORBIT-SHIFTING INNOVATION , explores both the creative process behind innovation, as well as the execution. It offers cutting-edge insights into the scholarship of the business and management arena, brimming with case studies of orbit-shifting innovations from both the private and public sectors. Therefore, they are prepared to iterate and grow the idea in market.

The Perils of Being an Early Innovator

Lead Change Blog

Some time ago it was brought to my attention that I’m an innovator — the type of person whose ideas are generally pretty far ahead of the curve, before the market is ready for my innovation. ” Early Adopter vs. Early Innovator. The Innovator’s Impediments.

“Leadership is Marketing” – Peter Drucker Said What?

Tanveer Naseer

It was published shortly before the stock market crash which preceded the Great Depression. In a public newspaper column Drucker predicted a rosy future and a bull market. He ate crow a few weeks later when, with an article on the stock market crash published in the Frankfurter General-Anzeiger entitled “Panic on the New York Stock Exchange.” That must have been difficult for him and it was the last time he attempted to predict the stock market.

The fallacy and hubris of “market attractiveness”

Lead Change Blog

How many times have you heard or even said, “Is that market attractive to us”? We look at the markets we’re in, the markets our competitors are in, maybe even some that are new and wonder if they are/could be good for our business.

Corporate Innovation Through Daring Personal Disruption

Lead Change Blog

Johnson shares this insightful S-curve derived from research on innovation. People, projects and organizations could be in one of three phases on this learning-innovation curve. The market is saturated, and so are you. There is no innovation without personal disruption.

Why HR Needs to Be a Marketer

In the CEO Afterlife

Great marketing begins with great strategy. There’s more: a marketer’s product or service better deliver on the promise. If it doesn’t, great marketing cannot exist. For the sake of brevity, I’ll list just five similarities between HR and brand marketing.

Worst. Innovation Quote. Ever.

LDRLB

Here’s my candidate for the worst innovation quote ever: Now, to be fair, it’s actually a paraphrasing of Emerson. Nevertheless, it reflects a very common innovation misconception – that it’s all about the idea. Innovation is the process of idea management.

How to create a culture of innovation

Lead on Purpose

Disruptive and incremental innovations: How to ascend the ladders and avoid the snakes Guest post by Gaia Grant and Andrew Grant Current realities are harsh. Whereas once it was enough to bring out slow incremental improvements, to give time to … Continue reading → Innovation culture disruption improvement markets

The Emerging Strategy of Innovative Service

Strategy Driven

The nightly news shows the weather report, ball scores, stock market numbers and a crawling headline simultaneously on the TV screen. The core of the innovative service strategy must include rethinking the authority of the front line—the venue for in-the-moment inventiveness.

The 9 Rules of Innovation by Greg Satell

QAspire

Innovation is perhaps the most used word in corporate boardrooms today. Add to this, the challenges of hyper-competitive landscape, organization cultures, shortage of talent and agility to move swiftly and the challenge of innovation compounds. search), 20% toward adjacent markets (i.e.

7 Ways Young Leaders Can Be More Innovative

Joseph Lalonde

Young leaders are innovative. Young leaders are innovative. But young leaders can be even more innovative (and influential) with a few tweaks. But even before the light bulb people couldn’t say Edison wasn’t innovative. He was innovative.

Smart Marketing for Small Businesses

Strategy Driven

You probably didn’t answer, “How to implement effective marketing.” ” Marketing can sometimes slip through the cracks given the constant and pressing demands of sales, client service, and internal operations. Why is marketing important for your business?

Are you a leader in product innovation?

Lead on Purpose

What drives innovation in your company or organization? Do you watch the trends of competitors or others close to your market? In a recent MIT Sloan Executive Education innovation@work post the author Eric von Hippel asserts that company leaders focus too much on what’s next based on their internal product innovators, and they do not listen enough to the people using the products. Innovation Leadership Product Management / Marketing customer visits customers

World's Most Innovative Internet Company:

Coaching Tip

Although one can vaguely see some traces of American Internet companies in what Alibaba has accomplished, the overall shape of its innovation has been totally different. THE ALIBABA WAY: Unleashing Grassroots Entrepreneurship to Build the World’s Most Innovative Internet Company” by Professor Dr.Ying Lowrey is the first full-length account of this e-commerce phenomenon. Innovation is the uncovered secret of how Alibaba emerged and strode out into the world. .

Stop Numerator Thinking: Innovating Your Service Experience

Lead Change Blog

Then there are the business developers forever in pursuit of new products and new markets. I listened to an IT manager explaining on a speakerphone to a colleague he served in the marketing function why it was going to take two days to get a requested report.

Innovation High-Five

Mills Scofield

By Tim Kippley: Jeff Bezos, one of the planet’s greatest innovators, once said that: “You need a culture that high-fives small and innovative ideas and senior executives [that] encourage ideas.” ” The Value of Innovation at Geneca. Marketing Strategy.

Why Door Hanger Marketing Is A Dynamite Way To Target Your Niche

Strategy Driven

There are plenty of marketing strategies that one can use for their businesses. One creative way to market a brand is by using door hangers, believe it or not! Most people assume direct mail marketing is the only way of getting people’s attention.

If You Innovate in the Woods & No One Hears it.

Mills Scofield

My latest in Innovation Excellence - Innovation without Marketing? Entrepreneurship IX Chat Innovation Innovation Excellence Investing Marketing Startup VC Venture Capital Not a VC''s favorite -.

Creating the Conditions for Sustainable Innovation

Great Leadership By Dan

Here's some new research on innovation and a guest post by By Rich Wellins, Ph,D., Senior Vice President, Development Dimensions International (DDI): In the past year, innovation has risen to the top of the business agenda. is losing its innovative edge to emerging economies.

Unrelenting Innovation: A book review by Bob Morris

First Friday Book Synopsis

Unrelenting Innovation: How to Build a Culture for Market Dominance Gerard J. Tellis Jossey-Bass/A Wiley Imprint (2013) How to avoid or overcome “the incumbent’s curse” to achieve market dominance By nature, books about innovation should contribute something new and/or something better to our understanding of what innovation is and isn’t as well as how to [.].

Why do leaders need to innovate?

Lead Change Blog

Posted in Leadership Development The success of a company lies in the ability of its leader. A great leader like Lee Iacocca can help a company on a verge of going out of business to recover its position in the market. Why do leaders need to innovate? Leadership Development Change Change Management Collaborate Innovation lead change Leadership Innovation