Remove Innovation Remove Marketing Remove Niche Marketing Remove Productivity
article thumbnail

Ready to Grow Your Business? How to Appeal to Niche Audiences

Strategy Driven

It’s a sure sign that the products or services that you are offering are quality and that you are providing customer satisfaction. When your operational and back office processes are aligned you work efficiently and productively. Here are 5 signs that you are ready to expand: 1. You have a loyal customer base. You identify gaps.

article thumbnail

How to Build a Brand | N2Growth Blog

N2Growth Blog

Avoid controversy, maintain a high likeability factor, consistently and proactively engage your customers, be a business of character that engenders trust and confidence with your target market(s), produce a quality product or service at a competitive price point, and provide great customer service.

Brand 271
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

0511 | Larry Downes: Full Transcript

LDRLB

The most recent being Big Bang Disruption: Strategy in the Age of Devastating Innovation. Paul Nunes and I have known each other for many years, and we’ve both been writing about the subject of disruptive innovation from different vantage points and different angles. DAVID: Yeah. You call it this big bang disruption.

article thumbnail

Business Model Generation : Blog | Executive Coaching | CO2 Partners

CO2

Key activities can be categorized as: Production, Problem Solving, Platform/network) Key Partnerships – Some activities are outsourced and some resources are acquired outside the enterprise. (It These are: Customer Segments – An organization serves one or several customer segments. Technology and its role in travel 2.0

article thumbnail

Economies of Unscale: Why Business Has Never Been Easier for the Little Guy

Harvard Business Review

The global business environment is decomposing into smaller yet more profitable markets, so businesses can no longer rely on scaling up to compete, but must instead embrace a new economies of unscale. FedEx offered overnight delivery services in the 1970s, letting anyone ship a product anywhere, fast, at a modest cost.

Parcell 15
article thumbnail

Research: Self-Disruption Can Hurt the Companies That Need It the Most

Harvard Business Review

When innovations threaten to disrupt an industry by replacing an old business model with a new one, incumbents need to invest in that model in order to survive. But what if an innovation poses a threat, and you can’t yet tell whether it has genuinely transformative potential? Fuse/Getty Images. These are rarely studied questions.

article thumbnail

Why Apple Has to Become More Open

Harvard Business Review

Apple is probably the most successful and innovative company on earth over the past decade, and it's extremely closed and secretive. And today the company has become more open in a number of areas, as the pressures of the market forces are forcing it to open up even further. Then to your credit, you bring up the paradox yourself.