Leading Blog

MAY 1, 2023

Beyond Disruption : Innovate and Achieve Growth without Displacing Industries, Companies, or Jobs by W. Mauborgne Blue Ocean Strategy forever changed how the world thinks about strategy. Chan Kim and Renée Mauborgne offer up a bold, new idea that will transform how we all think about innovation and growth.

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Blue Ocean Strategy Mauborgne Books Leadership 274

The Horizons Tracker

JULY 25, 2023

When we think of innovation, we often do so through the lens of “creative destruction” The phrase, which was memorably coined by economist Joseph Schumpeter, suggests that innovation typically happens when an incumbent is gazumped by a new upstart. ” What is non-disruptive innovation? INSEAD’s W.

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Mauborgne Innovation Disruptive Innovation Blue Ocean Strategy 52

N2Growth Blog

OCTOBER 7, 2010

Lafley - The former Chairman and CEO of Proctor & Gamble gave a clinic on innovation. I’ve never heard anyone speak so fluently on the topic of innovation. Smart leaders spend more time on creativity than productivity.&# A recognized expert on strategy and innovation he is also the author of seven books.

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Blog Blue Ocean Strategy Collins Video 329

Harvard Business Review

MARCH 23, 2012

A workshop attendee asked me this seemingly simple question: "So, what else should I read to learn more about innovation?". But in thinking it through, I did eventually end up with a highly personal list I call " The Masters of Innovation " (which appears in my latest book ). Chan Kim , and Renee Mauborgne.

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Innovation Ries Mauborgne Open-book 14

Harvard Business Review

MAY 21, 2012

Many successful innovations work because they create a new market. Chan Kim and Renée Mauborgne of INSEAD have written a whole book about Blue Ocean Strategy as they call it, in which successful companies innovate their value propositions to attract customers who have never engaged with their type of product or service before.

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Marketing Blue Ocean Strategy Mauborgne Early Adopters 8

Harvard Business Review

JANUARY 29, 2013

Steve Jobs' revival of the company began with a decision to narrow product lines down to a handful, and its big product successes of recent years have all been defined to a large extent by what Jobs and Apple's designers decided to leave off. Chan Kim and Renée Mauborgne , and it certainly sounds like what Apple has been up to.

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Strategy Porter Christensen Mauborgne 8

Harvard Business Review

MAY 12, 2015

And so, he famously argued, in addition to the fierceness of price competition among industry rivals, the degree of competitiveness in an industry (that is, the degree to which players are free to set their own prices) depends on the bargaining power of buyers and of suppliers, as well as how threatening substitute products and new entrants are.

Strategy 8

Strategy Porter Blue Ocean Strategy Luehrman 8