Why Organizations Forget What They Learn from Failures

Harvard Business Review

My research with Pamela Haunschild (Professor Emeritus at the McCombs School of Business at The University of Texas at Austin) and David Chandler (Assistant Professor at the University of Colorado Denver) examines this question. By contrast, a non-safety focus, such as efficiency or innovation, is associated with avoiding forgoing the opportunity to do something that is indeed appropriate, such as holding back a new product that might be error-free.