Strategy Driven
JUNE 22, 2018
By adapting your marketing strategy, you will be able to target new audiences for your products and services. Let’s look at the niche markets that you can tap into boost your business’s growth and profitability: Seniors. By tapping into niche audiences, you can access a new market in which to promote your products.
N2Growth Blog
APRIL 20, 2010
Innovate: Your brand will have at best a limited shelf life if a culture of innovation doesn’t pervade your business. Don’t fall into the trap of resting on laurels and assuming that a great product or niche market will endure the test of time without constant attention to the shifting needs of a fluid marketplace.
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Strategy Driven
NOVEMBER 20, 2015
Most people assume direct mail marketing is the only way of getting people’s attention. Door hangers offer a fresh and innovative way to spread your message. So, should you consider using door hangers to target your niche market ? They are a fun way to grab people’s attention.
LDRLB
MAY 26, 2014
The most recent being Big Bang Disruption: Strategy in the Age of Devastating Innovation. Paul Nunes and I have known each other for many years, and we’ve both been writing about the subject of disruptive innovation from different vantage points and different angles. DAVID: Yeah. You call it this big bang disruption.
CO2
JANUARY 2, 2011
They look at 9 Building Blocks that form the business canvas. These are: Customer Segments – An organization serves one or several customer segments. Technology and its role in travel 2.0 Pink Demos Dr. John Sullivan FORA.tv
Harvard Business Review
OCTOBER 1, 2013
These two changes alone allow a lone innovator in Austin to build a world class product in China and ship it to Berlin — and that’s a revolution for someone with a good idea. The coming world is a world of fragmented niches, many with immense profit potential, as we start to discover products that better meet the needs of this varied world.
Harvard Business Review
NOVEMBER 5, 2018
When innovations threaten to disrupt an industry by replacing an old business model with a new one, incumbents need to invest in that model in order to survive. But what if an innovation poses a threat, and you can’t yet tell whether it has genuinely transformative potential? Fuse/Getty Images. These are rarely studied questions.
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