Sam Ford: An interview by Bob Morris

First Friday Book Synopsis

Sam Ford is Director of Audience Engagement for Peppercomm. The book was named one of the best business books of 2013 by Booz & Co.’s His 2013 New York University Press book, Spreadable Media: Creating Value and Meaning in a Networked Culture, was co-authored by Henry Jenkins and Joshua Green. s Strategy+Business and was voted one […]. Bob''s blog entries Advertising Age Albert Einstein Booz & Co.’s

Can The US Economy Get Innovative Again?

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Hackers and Hummingbirds: Leadership Lessons from Facebook CEO Mark Zuckerberg

Terry Starbucker

I recently read “ Think Like Zuck: The Five Business Secrets of Facebook’s Improbably Brilliant CEO Mark Zuckerberg ” by Ekaterina Walter (I received an advance copy). 1) Create a culture that supports the purpose and vision of your business.

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Bird's Eye View: Hong Kong Bound To Discuss Innovation

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Should You Back That Innovation Proposal?

Harvard Business Review

The first comes from a team of young entrepreneurs hoping to bring word-of-mouth marketing to China. The strategy is logically sound, takes advantage of the company’s capabilities, and the team is offering up precise financial projections promising hundreds of millions of dollars in revenues. The word-of-mouth idea was pitched to Innosight’s investment arm by entrepreneur Christoph Zrenner in 2010. Innovation Strategy

The Sound of Your Brand

Bird's Eye View

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Giving Thanks For Conversation

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Bird's Eye View: Hope Sweet Loren's Cookies Makes Lots of Dough

Bird's Eye View

Birds Eye View Subscribe to Birds Eye View E-mail Updates Enter your e-mail address below and you will receive automatic updates of my latest entries. I do a lot of other stuff, too, but basically I’m obsessed with conversation. I, for one, hope Loren makes lots of dough.

London Inner Circle

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Richard Holbrooke Conversationalist Extraordinaire

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Bird's Eye View: TED Women About To Start

Bird's Eye View

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Rational Optomists Show Up Just In Time

Bird's Eye View

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Bird's Eye View: Conversations for 2011

Bird's Eye View

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Secret Santa

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Bird's Eye View: Give The Gift Of Conversation For Christmas

Bird's Eye View

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Bird's Eye View: Day One TEDWomen

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Bird's Eye View: New York's Eataly Has Best Pistachio Gelato Anywhere

Bird's Eye View

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Bird's Eye View: Terry Jones and America's Embarrassment

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Bird's Eye View: Kris Manos and The 19th Amendment And Strong.

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Birds Eye View Subscribe to Birds Eye View E-mail Updates Enter your e-mail address below and you will receive automatic updates of my latest entries. I do a lot of other stuff, too, but basically I’m obsessed with conversation.   Then think of one in particular. 

Bird's Eye View: Vamoose Bus And The Customer Conversation

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My Bias About Judge Vaughn Walker and Prop 8

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Bird's Eye View: Thank You's for Introductions

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Bird's Eye View: Starbucks Take Comfort In Rituals Campaign

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Jon Stewart's Effort To Restore Sanity

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The Reality Show In Chile

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Bird's Eye View: Elegance in 2011

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What If Your Business Goes The Way Of GPS?

Bird's Eye View

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Conversations With Larry King

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Bird's Eye View: Freudian Slips And Word Choice

Bird's Eye View

Birds Eye View Subscribe to Birds Eye View E-mail Updates Enter your e-mail address below and you will receive automatic updates of my latest entries. I do a lot of other stuff, too, but basically I’m obsessed with conversation. presidents' State of the Union speeches reveal.

Alain De Botton and The Art of Travel

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Bird's Eye View: Frank S Robinson May Also Be Da Man

Bird's Eye View

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Bird's Eye View: Hans Rosling At TEDWomen

Bird's Eye View

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Replacing "But" With "And"

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Judge Vaughn Walker, Prop 8 and Truthiness

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Bird's Eye View: Office Christmas Party Conversation

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Bird's Eye View: Washington DC vs NYC: Civil Rights and Wrongs

Bird's Eye View

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Bird's Eye View: Christmas Conversations

Bird's Eye View

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Did You Talk Turkey at Thanksgiving Dinner?

Bird's Eye View

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Will Online Christmas Shopping Interrupt Turkey Talk?

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Bird's Eye View: Lib Gibson's Comment re Competition

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NYSE 360 Summit And Family Dinner Conversation

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NYC Marathon And Obama In India

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Bird's Eye View: Wild Life in New York

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