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The 5-point plan to build a fantastic reputation

CEO Insider

And with Harvard Business Review citing 70-80 percent of a firm’s market value coming from intangible assets such as brand equity, intellectual capital, and goodwill, it’s vitally important for all CEOs to proactively manage their reputation given […].

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Collaboration as an Intangible Asset

Harvard Business Review

Interestingly, intangible assets are all the rage these days on Wall Street. Investors grapple daily in an effort to figure out how to value companies whose accounting assets — things like land, capital, products, and licenses — don't adequately express their true market value.

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A Four-wheel-drive Diamond in the Rough Leadership Model

Great Leadership By Dan

All of these take place within an environmental context that includes the financial markets, the economy, competition, labor markets, regulatory environments, and other environmental factors. These results can be, in my experience, best conceived as a progression of outcomes moving from intangible assets to tangible outcomes.

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Why Leaders Are Still So Hesitant to Invest in New Business Models

Harvard Business Review

Consider the dramatic shift in the types of assets that create market value. According to Ocean Tomo, a consulting firm focused on intellectual capital, physical assets (plant, property, and equipment) made up more than 80% of the market value of the S&P 500 in 1975. How much is changing?

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What VW Didn’t Understand About Trust

Harvard Business Review

Decades ago, a company’s market value was nearly equivalent to its tangible assets—buildings, machinery, materials, financial capital, and so on. In 1975 intangible assets were just 17% of the market value of the S&P 500.

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Do You Know What Your Company’s Data Is Worth?

Harvard Business Review

Data contributes not only to brand equity, but to what constitutes product and service delivery in globally connected and hyper-competitive markets. Using the same formula, Apple’s intangible assets in 2014 were $280 billion — or almost twice the value of its 2015 calculation.

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Why Financial Statements Don’t Work for Digital Companies

Harvard Business Review

In the 2016 book The End of Accounting , NYU Stern Professor Baruch Lev claimed that over the last 100 years or so, financial reports have become less useful in capital market decisions. In a previous HBR article , we argued that, in contrast to physical assets that depreciate with use, intangible assets might enhance with use.