Leading Blog

JUNE 15, 2020

I personally blame my MIT classmate Aileen Lee, formerly with Kleiner Perkins, who coined the term Unicorn , a private company valued at over a billion dollars. To do that, you have to show how your market is big enough (a multi-billion dollar market) to support that kind of valuation. Why does it need to be a small market?

Finance 371

Finance Entrepreneur Venture Capitalist Kleiner 371

Harvard Business Review

OCTOBER 15, 2018

In addition, given their quest for organization leanness, digital startups seek investors who have the expertise to help outsource their noncore business functions, such as production, distribution, marketing, and payroll processing. By the time, those opportunities reach public markets, if at all, they are fully priced.

Venture Capitalist 8

Venture Capitalist IPO Company Kleiner 8

Harvard Business Review

OCTOBER 26, 2011

This candid admission comes from Beth Comstock, GE's Chief Marketing Officer. It started as a business strategy that wrapped a handful of greener products into one brand story about helping both the environment and customers. The ecomagination brand has done yeoman's duty over the last six years.

Innovation 11

Innovation Kleiner Entrepreneur Brand 11

Harvard Business Review

JANUARY 7, 2014

Kleiner Perkins analyst Mary Meeker showed in her influential 2013 D11 address that “wearable computing is coming on strong, faster than the typical 10 year cycle” of tech trends. A simple example is LocationList , a smartphone app that uses your grocery list to help you navigate market aisles in the most efficient route possible.

Trends 8

Trends Kleiner Supply Chain Sports 8