Tanveer Naseer
JANUARY 12, 2016
When organizations were hidden behind opaque operational fronts and top-down, one-way marketing, a leader was expected to play the role of an omnipotent god. Trust in an organization’s leader was created by their philosophy of leadership, their personality, or their style of management.
Tanveer Naseer
FEBRUARY 12, 2013
Always understand the marketing mix between digital marketing and digital branding. Apply CPA calculations (on a per online channel basis) for digital marketing activities where relevant. Where are we getting the best return on our “digital dollars”? Do we have a strong online presence/brand?
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Women's Leadership Exchange
DECEMBER 2, 2010
After attending the Women's Leadership Exchange Conference in NYC this week - yes, our very own conference - I heard enough from experts and REAL business owners to know that social media marketing is a critical part of the integrated marketing strategy. It needs to be added to the marketing mix like advertising and PR.
Strategy Driven
JANUARY 7, 2011
Keep an Eye on Trends – By watching Google trends and setting your Google Alerts for specific topics, you can be first to market with a video that satisfies a real and current demand. Google reports an 80 percent click rate on videos that appear in the search results. Video is here to stay so get into the game by adhering to these 10 tips.
Women on Business
JANUARY 15, 2011
Planning Your Marketing Strategy Quickly and Effectively It doesn’t matter whether you work for a large Fortune. The Marketing Mix Made Easy to Understand and Use While creating your annual marketing plan, using a combination of.
Women on Business
JANUARY 17, 2011
By testing your marketing campaign, you gain more time, money and experience for future projects. Related posts: The Marketing Mix Made Easy to Understand and Use While creating your annual marketing plan, using a combination of. Has Email Marketing Become Obsolete?
Deming Institute
FEBRUARY 15, 2016
Leadership. 2) Implement a leadership model that balances your four type of competences of the leadership team (spiritual, intellectual, emotional and physical). Marketing mix. 6 Sigma Statistical tools to analyze Market data BCG matrix. 14 Deming principles. 20 SME Steps. 1) Analyze your SWOT. Customers.
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