Leading Blog

MAY 1, 2023

H ERE'S A LOOK at some of the best leadership books to be released in May 2023 curated just for you. Mauborgne Blue Ocean Strategy forever changed how the world thinks about strategy. Chan Kim and Renée Mauborgne offer up a bold, new idea that will transform how we all think about innovation and growth. Chan Kim and Renée A.

Blue Ocean Strategy 274

Blue Ocean Strategy Mauborgne Books Leadership 274

Rich Gee Group

MAY 3, 2022

Chan Kim and Renée Mauborgne, professors at INSEAD. McDonald’s is in a fiercely competitive fast-food industry with aggressive discounts, new product variations, and high-profile commercials. With the iPod in 2001 and iPhone in 2007, they didn’t just create a successful product, they created a new category of product.

Blue Ocean Strategy 195

Blue Ocean Strategy Tools Strategy Mauborgne 195

Leading Blog

SEPTEMBER 12, 2012

The tools include: SWOT analysis, Porter's 5 forces of competition, McKinsey's 7-S framework, BCG’s product portfolio matrix, Kim and Mauborgne's blue ocean, Kaplan and Norton's balanced scorecard, Mintzberg’s deliberate and emergent, Prahalad's bottom of the pyramid and twenty-one more. * * * Like us on Facebook for additional leadership and personal (..)

Strategy 282

Strategy Books Balanced Scorecard Mauborgne 282

N2Growth Blog

OCTOBER 7, 2010

We all need to learn from Jack by dropping the politically correct approach to leadership by just doing the right thing. Renee Mauborgne - Co-author of Blue Ocean Strategy , Renee offered great insights on creating demand, most particularly on creating consumer demand where little or none previously existed.

Blog 310

Blog Blue Ocean Strategy Collins Video 310