The Bull who withstood the Monster

In the CEO Afterlife

Monster entered the market after Red Bull, discounted their product, proliferated the hell out of the brand, and committed a boatload of sins that would give marketing pundits Al Reis and Jack Trout migraine headaches.

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Leading Thoughts for April 16, 2020

Leading Blog

Jack Trout on the simple approach to success: “Trying harder, believing in yourself, walking on fire, and saying, ‘yes I can’ are not steps up the ladder of success. Source: The Power of Simplicity by Jack Trout with Steve Rivkin.

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19 Key Leadership Competencies & Behaviors from 29 Top Experts

Miles Anthony Smith

29 Leadership Experts Share Their Top 19 Leadership Competencies & Behaviors for Success (Plus Leaderboard) It seems that the world has a lack of leadership these days, doesn’t it? So what are the top leadership competencies the best leaders exemplify?

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Is simplicity still an important theme?

EnLeadership

Home ELS Home Leadership Development Executive Leadership Training Change Management Learning Products Employee Selection Contact us Mar 02 Is simplicity still an important theme? In rising leadership skills, simplicity also applies.

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A Monster of an Idea

In the CEO Afterlife

My original premise for this blog was to share a variety of leadership and branding principles with the current generation of business leaders. With forty years in the saddle, hundreds of dusty trails and a few fistfights along the way, I have an oasis of management insight in which to draw.

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Be a River not a Reservoir

Dave Bratcher

If you are wading in a stream while fishing for giant brown trout, the water is rushing through your legs. Leadership Dave Bratcher John Maxwell John Maxwell Team Reservoir River Tennessee Valley Authority TVA Your email: When was the last time you stood on the bank of a river?

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Trust – the key to success

Lead on Purpose

Without trust, you get nowhere.&# – Jack Trout “Everything in marketing points to the reality that the profitable companies are those that have earned the confidence of their public.