The Bull who withstood the Monster

In the CEO Afterlife

Monster entered the market after Red Bull, discounted their product, proliferated the hell out of the brand, and committed a boatload of sins that would give marketing pundits Al Reis and Jack Trout migraine headaches. Branding Leadership Marketing Strategy Al Reis Business Coca-Cola Creativity Dieter Mateschitz Entrepreneurship In the CEO Afterlife Innovation Jack Trout Jacobs Suchard John Richard Bell Monster Energy PepsiCo Red Bull Rockstar Slogans Unilever Vision

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Leading Thoughts for April 16, 2020

Leading Blog

Jack Trout on the simple approach to success: “Trying harder, believing in yourself, walking on fire, and saying, ‘yes I can’ are not steps up the ladder of success. Source: The Power of Simplicity by Jack Trout with Steve Rivkin. Find more ideas on the LeadingThoughts index. * * * Like us on Instagram and Facebook for additional leadership and personal development ideas. I DEAS shared have the power to expand perspectives, change thinking, and move lives.

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19 Key Leadership Competencies & Behaviors from 29 Top Experts

Miles Anthony Smith

29 Leadership Experts Share Their Top 19 Leadership Competencies & Behaviors for Success (Plus Leaderboard) It seems that the world has a lack of leadership these days, doesn’t it? Why does poor leadership seem to be such an epidemic in government, business, and nonprofits? True leadership starts with the leader working on herself first and serving her team, not the other way around. Any other leadership advice you recommend for leading well?

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Is simplicity still an important theme?

EnLeadership

Home ELS Home Leadership Development Executive Leadership Training Change Management Learning Products Employee Selection Contact us Mar 02 Is simplicity still an important theme? Considering our book “Leadership Made Simple”, that is gratifying and, perhaps, validating. In In rising leadership skills, simplicity also applies.

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A Monster of an Idea

In the CEO Afterlife

My original premise for this blog was to share a variety of leadership and branding principles with the current generation of business leaders. On top of that, I found the Monster logo on an array of items ranging from apparel to condoms – so much for the branding principles in Al Reis and Jack Trout’s best seller, The 22 Immutable Laws of Marketing.

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Be a River not a Reservoir

Dave Bratcher

If you are wading in a stream while fishing for giant brown trout, the water is rushing through your legs. Leadership Dave Bratcher John Maxwell John Maxwell Team Reservoir River Tennessee Valley Authority TVA Your email: When was the last time you stood on the bank of a river? What about a lake? Some of my favorite childhood memories involve water.

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Trust – the key to success

Lead on Purpose

Without trust, you get nowhere.&# – Jack Trout “Everything in marketing points to the reality that the profitable companies are those that have earned the confidence of their public. Filed under: Integrity , Leadership , Trust Tagged: | collaboration , commerce , confidence , credibility , Speed of Trust , Stephen M.R.