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Long-term

Mauborgne

Uniqueness Helps When It Comes To Getting Investment

The Horizons Tracker

JUNE 21, 2021

Chan Kim and Renée Mauborgne published their hugely influential book Blue Ocean Strategy, in which they popularize the concept of seeking unknown market spaces that are untainted by competition. This in turn can often put companies off of following such unique strategies, even when this is actually better for them in the long-term.

Blue Ocean Strategy

Blue Ocean Strategy Mauborgne Long-term Strategy

HBR’s 10 Must Reads on Strategy: A book review by Bob Morris

First Friday Book Synopsis

MARCH 7, 2011

HBR’s Ten Must Reads on Strategy Various contributors Harvard Business Press (2011) How to create “a unique and valuable position” by deciding what to do…and not do This volume is one of several in a new series of anthologies of articles that initially appeared in the Harvard Business Review, in this instance from 1960 until [.].

Review

Review Strategy Books Positioning

Uniqueness Helps When It Comes To Getting Investment

HBR’s 10 Must Reads on Strategy: A book review by Bob Morris

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