Sales Wolf Blog
AUGUST 30, 2010
He is struggling to understand why it is that HR is not considered a core function of a an organization like sales, marketing, or operations when it is afforded the opportunity to "direct, deliver, and develop" the employee talent necessary for the company to achieve its goals. Why? Why?
Harvard Business Review
MARCH 21, 2018
That’s because the “loyalty era” of marketing, as we’ve known it, is waning. market alone, companies are losing $1 trillion in annual revenues to their competitors because they are not consistently relevant enough. Maslow sought to map the psychological needs of humans and their motivations.
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Persuasive Powerhouse
JANUARY 3, 2011
In this world I’ve learned that there are very few quick fixes, despite what you might hear from marketers. Patience and perseverance. You must have both. Together, and at the same time. That cream that will get rid of wrinkles in two weeks or the diet that will help us lose 20 pounds in two weeks are fairy tales.
Persuasive Powerhouse
AUGUST 31, 2010
and Gretchen Johnson of Virtual Wordplay Marketing Communications for a few years, a caring and supportive group of individuals who have helped each other without reservation to be successful in business and in life. He was, and still is, my Myers-Briggs Type Indicator mentor as I was learning my way around that instrument.
Harvard Business Review
MARCH 25, 2011
Decades' worth of academic marketing research has repeatedly shown that price promotions are fraught with danger and are suitable only for very specific purposes under special circumstances. And often steep ones at that. Dholakia is the William S. Mackey, Jr. and Verne F.
Persuasive Powerhouse
SEPTEMBER 13, 2010
We may be snowed by the public relations machine that “markets” a poor leader. In the public arena, we vote for our leaders (this may provide the most obvious connection to our responsibility for bad leadership): In this case, we might ignore bad past behavior before we cast our vote. We might simply vote without doing our homework first.
Persuasive Powerhouse
OCTOBER 24, 2010
When this happens they aren’t motivated to update their headshots, create video marketing or present themselves as speakers. Business owners who eat on the run, don’t exercise or take time out for massage and downtime often don’t feel good in their own skin. Energy levels are also affected.
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