article thumbnail

Teaching Entrepreneurship In Brazil In The Wake Of Covid-19

The Horizons Tracker

After all, hugely successful people, such as Bill Gates, Steve Jobs, and Mark Zuckerberg famously didn’t finish college before building their hugely successful businesses. The course covers market research, refining your business plan, funding a startup, and promoting your business. “In some states, it exceeded 50%.

article thumbnail

Brand Surgery ? excerpts from my Marketing Magazine article | In.

In the CEO Afterlife

Brand Surgery – excerpts from my Marketing Magazine article. by John • February 5, 2011 • Branding , Leadership , Marketing , Strategy • 1 Comment. The blemish is the abdication of strategic attention by the organization’s most senior marketing executives to the enhancement of brand equity. About John.

Magazine 100
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Moving Beyond Company Organization Silos: Lessons from the Aviation Industry

Leading Blog

That’s a shame because the aviation industry as a whole still continues to be an industry model for how to operate with extremely high reliability despite having a highly fragmented set of organizational entities. The biggest challenge for companies when it comes to operational excellence is siloed behavior. Recall how the U.S.

Industry 272
article thumbnail

Corporate Purpose: Monumental Change Starts With Your Leadership

CO2

After all, your business’s future success depends not only on the health and longevity of the community in which you operate — but also on the health of our entire world. It’s more likely that they set out to meet an unmet need in the market. At CO2 Partners, we identify operating values — not aspirational values.

article thumbnail

Corporate Purpose: Monumental Change Starts With Your Leadership

CO2

After all, your business’s future success depends not only on the health and longevity of the community in which you operate — but also on the health of our entire world. It’s more likely that they set out to meet an unmet need in the market. higher operating profitability. Ernst & Young. Purpose Is Deeper Than Profit.

article thumbnail

50 Ways to Leave your Lover: Keep Failing Til the Last Thing You Try Is Successful

Mills Scofield

In meat plants, tens of thousands of operators are “whizzing” meat products everyday in over sixty countries around the world. So into the “Scoping” stage we go and the learning begins. Million; not big, but interesting.

article thumbnail

Obama Won With Minorities. Marketers Should Too

Harvard Business Review

In some of these markets, minorities are in fact the majority. I'm a product of a market like this. While political operatives have their own lessons to learn from the 2012 electoral results, marketers need to utilize some of the same strategies Obama used to win a second term — particularly in his appeal to minorities.