What is persona mapping in change management?
JUNE 7, 2017
We can use Persona mapping to help understand the needs and wants of a target audience or market. Blogging Change Management Change management empathy mapping mapping minifig persona mapping project management RACI stakeholder mapping stakeholder segmentation stakeholdersWhat is persona mapping in change management? Persona maps can ensure we meet the needs of our stakeholders. A Persona map is a fictional character. At the same time, it needs to be a realistic profile […].