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Understanding the Principles of Strategic Planning

thoughtLEADERS, LLC

Learn about the three principles of strategic planning and how they can focus your efforts. What is a strategic plan, and why is it important? A strategic plan defines what your organization stands for. It defines the market where you compete and how you compete in that market.

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Welcome to Strategic Planning 2.0

N2Growth Blog

As a strategy consultant, I have had the opportunity to review a lot of strategic plans over the years. It’s been truly amazing to discover just how many major organizations develop strategic plans that contain little more than a whole lot of budget estimates and revenue projections. Strategic Planning 2.0

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How frequently do you update your strategic plan?

thoughtLEADERS, LLC

Our reader poll today asks: How frequently do you update your strategic plan? We refresh more than once per year—13% We update it annually—43% We update every couple of years—19% We rarely refresh it—12% What’s a strategic plan?—13% —13% Regular strategy review.

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The fallacy and hubris of “market attractiveness”

Lead Change Blog

How many times have you heard or even said, “Is that market attractive to us”? We look at the markets we’re in, the markets our competitors are in, maybe even some that are new and wonder if they are/could be good for our business. We may even think of creating or segmenting in a new [.]

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Strategic Planning: How to Conduct a SWOT Analysis

thoughtLEADERS, LLC

When strategic planning, a SWOT helps you define your business strengths, weaknesses, opportunities, and threats. As far as opportunities and threats, they can either be internal or external market-facing opportunities and threats. SWOT stands for Strengths, Weaknesses, Opportunities, and Threats.

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Transforming Commerce: Chief Commercial Officer Search

N2Growth Blog

This position is often seen as the linchpin of a company’s commercial strategy, controlling marketing, sales, and customer service efforts to achieve optimal success. In addition, the CCO manages and implements strategies to drive revenue growth, break into new market segments, and foster customer engagement.

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Half-Life of a Strategic Plan

CO2

A dear friend of mine came over a few months ago for a glass of wine and asked me, “What’s the half-life of a strategic plan ?” ” Why is it that strategic plans start to lose their value so quickly? How can leaders boost the half-life of their strategic plans? by Gary Cohen.