Strategic Planning: How to Conduct a SWOT Analysis
thoughtLEADERS, LLC
MAY 12, 2021
When strategic planning, a SWOT helps you define your business strengths, weaknesses, opportunities, and threats. A useful tool you can use to assess the environment you’re competing in is called the SWOT analysis. SWOT stands for Strengths, Weaknesses, Opportunities, and Threats. And typically, it’s drawn on a grid.
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