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Fueling Innovation: How Microsoft Finally Got It Right

Leading Blog

Its market cap is over $2 trillion. In 2014, when the company’s market capitalization was $380 billion, this Microsoft veteran took over as CEO. By 2019, Microsoft’s market capitalization edged past the $1 trillion mark, making it the world’s most valuable company. By 2023, its market cap reached $2.5

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How Food Marketing Will Change Post-Pandemic

Strategy Driven

To this end, we must rediscover our passion for marketing , as business owners. That in turn, must incorporate green technology and sustainable design. However, if it’s too bright it can also signify danger, i.e. red mushrooms in the wild. The food marketing industry is going to revamp its course of action.

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How to grow sales on a downsized marketing budget

Strategy Driven

Businesses are often quick to slash marketing budgets in times of disruption, and the response to the recent economic upheaval has been no different. Global ad spend is predicted to fall by nearly $50 billion in 2020, with major organizations like Google cutting marketing budgets in half for the rest of the year.

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AI Storytelling

Decker Communication

Problems arise when advancements in technology outpace the ability of technology companies to effectively communicate their value. The established cloud company trumpets AI solutions for new marketing efficiencies, yet their clients can’t quite grasp how these efficiencies will be captured. Buyers expect to be wowed.

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2020 Top CHRO List – The People Leaders To Watch

N2Growth Blog

In the years that have passed, we’ve continued to expand and refine the list by looking for CHROs able to innovate and outperform their peers regardless of current market dynamics in play at the time. Remember, it’s the people and culture who enable technology and marketing success – not the other way around. ?.

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3 Startup Financing Myths You Should Avoid

Leading Blog

To do that, you have to show how your market is big enough (a multi-billion dollar market) to support that kind of valuation. Like Jerry Yang who started Yahoo, as investors we are looking for entrepreneurs who are obsessed with a new technology. The real key is to have an entrepreneur that is obsessed with a small market.

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New Tool Offers Possible Career Alternatives For Those Threatened By Automation

The Horizons Tracker

While I have been notably skeptical about the various claims that robots and AI will destroy vast swathes of the jobs we know today, there is an understandable concern about the impact technology is likely to have on the labor market, and especially about how one can go about making our own job as disruption proof as possible.

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