Strategy Driven

SEPTEMBER 23, 2012

Big Business Marketing on a Small Business Budget. At the speed of light (or close to it), digital marketing has leveled the playing field for small businesses competing with big businesses, turning marketing on its head and making it “do-it-yourself” and “free of charge.” Find out by downloading this free white paper.

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Budgeting Resources Marketing White Paper 50

First Friday Book Synopsis

AUGUST 19, 2011

Unlike Michael Stelzner’s previous book, Writing White Papers, this one has a much wider focus as he explains • Why most marketing initiatives fail [.]. Stelzner John Wiley & Sons (2011) If your product, service, project, or business were a rocket…. Where to begin?

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White Paper Books Review Marketing 70

Strategy Driven

OCTOBER 27, 2020

Today, marketing and winning over customers is not the difficult part. You can use the tried and tested content marketing strategies such as blog posts, ebooks, guides, and white papers. With the advancement of technology, consumer behavior has changed. Increase Engagement with Prospects.

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CRM Loyalty White Paper Content 102

Chart Your Course

JANUARY 20, 2015

And while CEO Tim Dagenais says that’s pretty good for a company that size in those Upper Peninsula markets, he wanted to do better. Case Studies/White Papers Communication Articles customer service training Employee Engagement Employee Retention Good Places to Work Human Resource Management Leadership Development Riverside auto group'

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White Paper Case Study Human Resources Hotels 100

Chart Your Course

MARCH 21, 2023

This is particularly true with the younger generation entering today’s job market. For many shortsighted organizations it is about cutting costs, cutting corners with the hopes of driving up profits. One reason is most Americans feel customer service jobs are beneath them.

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Cost Course Marketing White Paper 130

Strategy Driven

APRIL 17, 2013

You probably didn’t answer, “How to implement effective marketing.” ” Marketing can sometimes slip through the cracks given the constant and pressing demands of sales, client service, and internal operations. Why is marketing important for your business? Writing is a key element of marketing.

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Marketing Press Release Consultative Brand 50

Strategy Driven

DECEMBER 8, 2013

by Prestige Marketing Inc. 10 social media rules that stay true through any trend in online marketing. For those of us in digital marketing and advertising, we stay on top of social media trends to keep our brand current, but what are the fundamental truths that guide our social media approach?

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Media Resources White Paper Trends 70

Chart Your Course

AUGUST 16, 2021

It is widely believed that every company has several brands to market. The first brand is the product they sell. The second is their company culture and the way it is perceived by the public. The third brand is the employer brand or how the public sees the employer, the one in charge of the […].

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Brand Course Marketing Productivity 130

Strategy Driven

JULY 6, 2018

What you’re asking them to do will depend on your current marketing strategy, but usually it entails things like signing up for a newsletter, registering for a special offer, or voting in a poll. Businesses that fail to make use of positive reviews are missing out on a vital marketing tool. Calls to Action.

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White Paper Content Marketing Strategy Review 57

Chart Your Course

OCTOBER 27, 2014

But eConsultancy’s 2013 Cross-Channel Marketing Report found that 70 percent of business owners feel acquisitions are definitely more expensive than retention. A white paper by cloud computing firm Aspect on proactive customer care points out the importance of constant contact to make customers more “sticky.”

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Quality Succession White Paper Customer Loyalty 182

Strategy Driven

JULY 30, 2017

Outsource your marketing. Marketing is not a luxury or a frivolity, it’s a vital tool in ensuring your business’ reach and longevity and it’s not an area where you should skimp. You may not find it prudent to outsource your entire marketing strategy. Substitute traditional advertising with inbound marketing.

Strategy 51

Strategy White Paper Outsourcing Advertising 51

Women on Business

OCTOBER 19, 2012

By focusing blog articles, Facebook posts, tweets, e-newsletter blasts, events, or white papers on the ongoing conversion to being more green , they can consistently educate their client base on how they are living and breathing green values. 6) Increasing the market for Made in the United States.

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White Paper Retail Ethics Transportation 178

Strategy Driven

JUNE 26, 2019

With that being said, read on for some top tips on creating a powerful postcard marketing campaign. The Agency Loft gathers marketing agencies all in one place. All you need to do is take a quick look on the Internet and you will see that you have plenty of different options to choose from. Don’t cut corners when it comes to this.

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White Paper Quality Cost Tips 57

Harvard Business Review

DECEMBER 9, 2015

Marketing in a digital economy is more difficult now than it was in the days of mass media. Rather than paying to be sandwiched within ad breaks and between editorial pages, content marketing lets brands communicate directly with consumers. Marketers need to change their approach. Why do you need content?

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White Paper Film Audience Content 8

Terry Starbucker

MARCH 6, 2016

First off, you are not alone – this is a classic dilemma that has spawned a ton of books, studies, white papers, seminars, webinars and head scratching that have attempted to discern the core issues and solutions. What to do? We can’t be focused just on efficiency. We want to know that work is more than just labor.

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Team White Paper Open-book Project 150

Strategy Driven

DECEMBER 29, 2013

This new white paper details the scary real world figures that poor customer service causes but we also present detailed steps for you to carry out that will help improve your customer service and keep your customers happy. Complimentary Resource – 8 Content Marketing Mistakes to Avoid.

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Resources White Paper Forrester Newsletter 50

Strategy Driven

MARCH 26, 2019

Look for previously published examples of RFPs or projects they have worked on, research any white papers or project blogs they have published, demonstrating in your proposal that you understand their needs and how your business can add value. Finally, where possible, check who will be reading the proposal.

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Proposal White Paper Letter Document 50

Strategy Driven

JUNE 2, 2013

Social data is the key to more relevant marketing. This white paper on social data discusses the following: How social data is captured, stored, and managed. Complimentary Resources big data complimentary resource complimentary whitepaper Gigya marketing and sales organizational performance measurement strategydriven'

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Resources White Paper ROI Newsletter 50

Strategy Driven

JUNE 8, 2016

Can nuclear plants be operated competitively in today’s market? An evolving energy market, led by cheap natural gas and subsidized renewable generation, threatens the long-term financial viability of America’s remaining nuclear power plants. The white paper is available at: www.StrategyDriven.com/DNP.

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Payback Period Power Chief Executive Officer Supply Chain 50

Great Leadership By Dan

JANUARY 17, 2013

You employ engineers, plant managers, economists, IT managers and marketing directors from all over the world. A 2011 white paper jointly published by the GlobalEnglish Corporation and Human Capital Institute reported that 70% of global employees are non-native speakers – and only 7% think they speak English well enough to do their jobs.

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Globalization Skills Mentor White Paper 235

Strategy Driven

MAY 2, 2012

It is predicated on white papers and dialogue. What is a white paper?” A white paper is a three- to five-page paper that addresses the critical issue. The paper should deal directly with the issues. The process should take place over two to three months and take three to four days.

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White Paper Strategic Planning Newsletter Learning-by-Doing 50

Strategy Driven

SEPTEMBER 18, 2011

This white paper highlights market trends that point toward more pervasive use of BI solutions. The recommendations presented are based on ongoing IDC coverage of the BI and analytics solutions market.

Business Intelligence 51

Business Intelligence Resources White Paper Management 51

Strategy Driven

NOVEMBER 12, 2019

If your business isn’t implementing the latest and most cutting-edge digital marketing methods (such as search engine optimization, content marketing, influencer marketing, and social media marketing), then you’ll lose out to business competitors who’re more adept at adopting — and harnessing — the best practices.

Marketing 10

Marketing Outsourcing Marketing Strategy Engineering 10

Strategy Driven

AUGUST 12, 2012

This interactive white paper from CIO Magazine and EMC lays out the benefits of big data and predictive analytics, provides tips on how to get started, and shares the remarkable results that businesses have achieved by marrying these two powerhouses. Complimentary Resource – Data Quality: A Survival Guide for Marketing.

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Resources CIO White Paper Benchmarking 50

Strategy Driven

MARCH 5, 2021

Posting those videos ensures that your page is captivating, engaging, personable, and marketable. The white papers. Always work with you to set goals; for example, if you offer online marketing services, participating in LinkedIn groups increases possible sales chances. Statistic attack. Relatable case studies.

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Succession Content Video Media 65

Strategy Driven

APRIL 14, 2013

A growing number of organizations are moving toward having more pervasive Business Intelligence (BI) by turning to evidence-based decision making supported by a range of BI and analytics technology and processes that enable decision makers to have the best possible intelligence about customers, finances, operations, suppliers, and the market.

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Resources KPI Strategy White Paper 50

Strategy Driven

NOVEMBER 27, 2011

This white paper will examine the five common myths associated with mobile business intelligence and uncover the facts about cost, implementation, and capabilities. The Truth About Mobile Business Intelligence : Five Common Myths Debunked by Information Builders, Inc. This content is intended for personal and non-commercial use only.

Business Intelligence 50

Business Intelligence TCO Resources White Paper 50

Sales Wolf Blog

MAY 21, 2010

.   You will find their research in a variety of formats like case studies, surveys, white papers, newsletter articles, and editorial-like letters from Buck team members on select issues. 

Resources 100

Resources Consultative White Paper Human Resources 100

Strategy Driven

NOVEMBER 6, 2011

Download SuccessFactors’ new white paper, “ Small & Sophisticated: Unique Possibilities of Integrated Talent Management in Small Businesses ,” and find out how! Cut costs: Help your managers and employees spend less time shuffling paper and more time doing real work.

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Talent Management Resources White Paper Company 50

N2Growth Blog

NOVEMBER 26, 2018

This White Paper is excerpted and adapted from Ultra Leadership: Go Beyond Usual and Ordinary to Engage Others and Lead Real Change (Giuliano, Lioncrest, 2016). Some may be engineers, marketers, finance directors, or salespersons. Where are we?

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Leadership Development Development Leadership Self-aware 277

Strategy Driven

MAY 8, 2011

Download this free white paper and find out how to “Drive Sales Effectiveness with Enterprise-Ready Web 2.0 Learn how to utilize social media to increase customer loyalty. How can you harness the total power of social media with Return-on-Investment (ROI) metrics that satisfy your CEO?

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Media White Paper Power Resources 50

Strategy Driven

MARCH 6, 2011

Download this white paper to learn more. Well, for leading sales executives there has never been a greater opportunity to convert their organization’s top challenges into decisive opportunities they can leverage to gain measurable competitive advantage.

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Environment White Paper Resources Competitive Advantage 50

Strategy Driven

JULY 31, 2011

In this white paper Optify lists 7 basic, but essential steps for building your keyword list as the stepping stone for a successful SEO plan. 7 Steps to Building Your Keyword List. by Optify, Inc.

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Resources White Paper Newsletter Audience 50

Strategy Driven

OCTOBER 23, 2011

In these volatile economic times, market conditions can change quickly. Learn how to take the pain out of the performance review process by downloading this white paper.

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Performance Review Resources Review Process 50

Sales Wolf Blog

DECEMBER 3, 2010

The Conference Board seeks to drive thought leadership and business results by focusing on four key topical categories: 1) corporate leadership 2) economies, markets, and value creation 3) high-performing organizations, and 4) human capital. .

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Conference Human Resources Human Capital White Paper 133

Harvard Business Review

OCTOBER 5, 2016

The emergence of data science and the proliferation of new media channels has radically changed some traditional marketing jobs, while creating new ones. As a whole, all these changes are part of the evolution away from marketing simply as art into a hybrid of art and science. Digital Marketing. Content Marketing.

Marketing 11

Marketing Organization Content Storytelling 11

Sales Wolf Blog

AUGUST 30, 2010

 He is struggling to understand why it is that HR is not considered a core function of a an organization like sales, marketing, or operations when it is afforded the opportunity to "direct, deliver, and develop" the employee talent necessary for the company to achieve its goals.

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Blog Maslow Talent Management Human Resources 124