The Strategy Book

Leading Blog

The tools include: SWOT analysis, Porter's 5 forces of competition, McKinsey's 7-S framework, BCG’s product portfolio matrix, Kim and Mauborgne's blue ocean, Kaplan and Norton's balanced scorecard, Mintzberg’s deliberate and emergent, Prahalad's bottom of the pyramid and twenty-one more. * * * Like us on Facebook for additional leadership and personal development ideas. “Strategy is about shaping the future,” writes Max McKeown.

World Business Forum – Top 10 Speakers | N2Growth Blog

N2Growth Blog

Renee Mauborgne - Co-author of Blue Ocean Strategy , Renee offered great insights on creating demand, most particularly on creating consumer demand where little or none previously existed. Smart leaders spend more time on creativity than productivity.&#

Blog 371

Marginal Market Opportunities

Harvard Business Review

Chan Kim and Renée Mauborgne of INSEAD have written a whole book about Blue Ocean Strategy as they call it, in which successful companies innovate their value propositions to attract customers who have never engaged with their type of product or service before. A classic example is the Australian Wine Yellow Tail in the USA market, a case that Kim and Mauborgne document fully in their book. The gamble worked and Yellow Tail successfully made wine a working class product.

You Can Win Without Differentiation

Harvard Business Review

From Michael Porter to Costas Markides and through the Blue Oceans of Kim and Mauborgne, strategy scholars have been urging executives to distinguish their firm’s offerings and carve out a unique market position. The trick is that when there is uncertainty about the quality of a product or service, firms do not have to rely on differentiation in order to obtain a competitive advantage. McKinsey, of course, offers the most uncertain product of all: Strategy advice.

Apple Versus the Strategy Professors

Harvard Business Review

Steve Jobs' revival of the company began with a decision to narrow product lines down to a handful, and its big product successes of recent years have all been defined to a large extent by what Jobs and Apple's designers decided to leave off.

Toys ‘R’ Us Is Dead, but Physical Retail Isn’t

Harvard Business Review

As families moved out to the suburbs, and interstate highways improved distribution and logistics, a single location focused on a particular product area made a lot of sense. To understand the shift, just walk into your nearest Apple store, where you will find a limited selection of products and no cash registers. The recent bankruptcy filing at Toys “R” Us has roiled the toy industry. Yet the struggles at the company are not new. The firm was taken private in a $6.6

The Making of an Innovation Master

Harvard Business Review

I didn't create any kind of ranking algorithm while making my choices, but did consider three basic criteria: Do the individual's ideas bring clarity to the quest of improving the predictability and productivity of innovation? Chan Kim , and Renee Mauborgne. There continues to be a steady stream of interesting ideas describing practical ways to improve innovation predictability and productivity.

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