Closing the Gap Between Blue Ocean Strategy and Execution
Harvard Business Review
FEBRUARY 5, 2015
For example, friends and colleagues sponsored a London travel agent with a reputation as a chatterbox to stay silent for twenty-four hours; they collectively donated over £500 in sponsorship while having a blast watching the chatterbox struggle to stay silent. Chan Kim Renee Mauborgne. Excerpted from. Competition Book.
8 
Let's personalize your content