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The Power of Intent

Harvard Business Review

That's the power of intent. Author Lynne McTaggart uses cutting-edge research conducted at Princeton, MIT, Stanford, and other universities and laboratories to reveal that intent is capable of profoundly affecting all aspects of our lives. CEOs forget that if the intent of these plans isn't aligned with the communication, people may be impressed, but deep down inside, they will not believe in those plans or act on them. Indeed, that's often the first step to success.