Skeptics are panning Microsoft’s decision to acquire Skype, arguing that the price of $8.5 billion (more than 30 times earnings) is too expensive. But with Skype, Microsoft vaults itself into the world of “free products” in a significant way. How Microsoft leverages those product users going forward — and whether it can retain and grow them — will be the true test of success for the acquisition.
Microsoft’s Skype Deal: How to Make it Work
Skeptics are panning Microsoft’s decision to acquire Skype, arguing that the price of $8.5 billion (more than 30 times earnings) is too expensive. But with Skype, Microsoft vaults itself into the world of “free products” in a significant way. How Microsoft leverages those product users going forward — and whether it can retain and grow […]
May 13, 2011