article thumbnail

Promoting Your Business like a Pro: 5 Press Release Writing Mistakes to Avoid at All Costs

Strategy Driven

A well written press release can earn plenty of valuable exposure for a business or other organization. Unfortunately, many press releases feature faults that make them less effective than they could be. Five Press Release Mistakes the Pros Never Make. A Well Established Tool With Plenty of Uses.

article thumbnail

Burned Out or Bored Out?

Lead Change Blog

Example: I am good at writing press release. However, I have no interest in writing press releases. If you don’t state what is going on and offer positive ways to move forward, it’s impossible for anything to change. You might be good at something but it holds no interest for you, hence boredom. Be courageous.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

7 Ways to Ensure Your Startup Gets the Media Attention It Deserves

Strategy Driven

An effective press release is short and sweet at approximately 400-600 words. When you finish writing your press release, you can submit it to thousands of media outlets for consideration through PRWeb or PR Newswire. You win the attention you’re seeking by positioning yourself as an expert in your field.

Media 103
article thumbnail

The Racial Stereotypes That Underpin EDI Appointments

The Horizons Tracker

The finding emerged after several hundred recruiters and HR managers were shown a press release that announced the new senior leader in a fictitious firm. Research from the UBC Sauder School of Business suggests that many of these appointments are underpinned by racial stereotypes.

article thumbnail

Be an Advocate for Yourself :: Women on Business

Women on Business

Usually sponsors have more senior positions than mentors, and it is their responsibility to advocate for an individual and pull them up the ranks to a top level position in the company. The study shows that men receive more sponsorship than women and this has a direct relationship to the number of men promoted to top positions.

article thumbnail

Donate to Dress for Success by Rounding-up Your JCPenney Purchases

Women on Business

At the same time, the partnership will undoubtedly give the JCPenney brand a positive reputation boost. According to a press release about the program from JCPenney, its customers can also support Dress for Success through the Facebook social game, WeTopia and make donations to Dress for Success online at jcp.com/jcpcares.

article thumbnail

Revisiting Our Masculine Side of Leadership :: Women on Business

Women on Business

And as women, we can learn a great deal about how we behave in the work world; not to imitate our male counterparts, to align with them in positive, productive ways. Related posts: The Positive Side of Workplace Politics Post by Jane K. He ” by Robert Johnson is about the myth of Perceval and the Holy Grail.