CEO Insider
OCTOBER 21, 2023
With my new book PR Confidential: Unlocking the Secrets to Creating a Powerful Public Image, my goal was to demystify the often-misunderstood public relations industry by answering questions frequently posed by business leaders in an “advice column” format. Do I Really Need Public Relations Too?
Leading Blog
NOVEMBER 2, 2020
W ITH the presidential election of 2020 upon us, here are some thoughts about the presidency: “Despite all of the trappings of power—the big house on Pennsylvania Avenue, Camp David, Air Force One, never having to sit in a traffic jam (ever!)—the the president is in charge of an entity over which he has fairly limited power.
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N2Growth Blog
JANUARY 11, 2024
The Evolving Role of the CMO Previously, a Chief Marketing Officer’s or CMO role mainly involved traditional marketing activities like brand management, public relations, and market research. They appreciate original ideas but understand the power of these ideas lies in their scalability and alignment with business objectives.
Lead Change Blog
MAY 20, 2021
The public relations team struggled to find new ways to try and appease Mrs. Crabapple. John Ellis wrote a powerful article entitled “Strategy” that appeared in Fast Company magazine. A customer repeatedly wrote a complaining letter after each of Southwest’s flights.
Strategy Driven
OCTOBER 13, 2023
Collaborative Ventures: The Power of Partnership Breaking Silos: Cross-Sector Engagement Collaboration is no longer a luxury; it’s a necessity. However, innovative financing models, including public-private partnerships and grants, are emerging as viable solutions. However, the story doesn’t end there.
Six Disciplines
DECEMBER 5, 2014
In a survey of 163 CEOs by Forbes Insights in conjunction with the Association for Strategic Planning and the Council of Public Relations Firms, chief executives report that one-third of corporate strategies fail, and they fail for five reasons. The five reasons why strategies fail are: Unforeseen external circumstances (24 percent).
Michael Lee Stallard
APRIL 8, 2011
to become the leader who exerts power over others). FCC Notice: I receive many pre-publication requests from authors, public relations firms and publishers to review books that they provide to me at no cost. Kubicek observes that leadership has moved from a noun to a verb. Great leaders want to do something great.”
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