Eric Jacobson
FEBRUARY 14, 2022
Today brings a book that is an indispensable resource for public relations practitioners who want to learn how to navigate the ever-changing landscape of public relations – which has become a far cry from primarily writing press releases and establishing media contacts. I’m expecting a dramatic growth in the industry.
Strategy Driven
DECEMBER 29, 2022
Public Relations is a good option. If you are looking to create a more honest and reliable image of your company among your customers, public relations can help. Creating a positive image for your brand is a very vital component of public relations from the start and it has always been this way.
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N2Growth Blog
NOVEMBER 26, 2014
So, whenever a leader or an organization adopts any new strategy, technology platform, methodology or approach, that adoption has to be driven by both a need and with leadership clarity. Communications Crisis Management Leadership Public Relations Rants Strategy avoid crisis Crisis Leadership ferguson learning risk Risk'
The Horizons Tracker
MARCH 14, 2023
In a recent article, I highlighted some of the challenges involved in translating investment in technology and innovation into productivity improvements across the economy. In an age of smartphones, AI, and genetics, it seems crazy to think that the record sums invested in technology aren’t making more of an impact. in 1992.
N2Growth Blog
JUNE 2, 2014
What if the board does not have technology expertise? Or if their technology expertise is antiquated? Technology expertise in this case, by the way, does not refer to the CEO or former CEO of a technology company. Rather it indicates a true technologist in the form of a Chief Technology or Chief Information Officer.
N2Growth Blog
JANUARY 11, 2024
The Evolving Role of the CMO Previously, a Chief Marketing Officer’s or CMO role mainly involved traditional marketing activities like brand management, public relations, and market research. However, recent technological advancements and industry shifts have expanded and evolved this role significantly.
leaderCommunicator
JANUARY 24, 2020
This Week's Round-Up of Leadership and Communication Blogs: 6 Ways to Enhance Innovation Through Internal Communication By Alejandro Formanchuk ( @formanchuk via @InstituteForPR ), Institute for Public Relations Here are six concrete actions that internal communicators can propose to enhance innovation.
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