Guy Kawasaki on how to overcome resistance to project launches
First Friday Book Synopsis
FEBRUARY 16, 2011
For example, how to overcome resistance to project launches such as change initiatives? In his latest book, Enchantment: The Art of Changing Habits, Minds, and Actions (to be published by Portfolio/Penguin on March 8 2011), he offers a wealth of practical advice on how best to achieve especially important strategic objectives.
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