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Word-of-Mouth and Social Media

Coaching Tip

Kenny Rogers does the same thing when he's in town." You wouldn't think that anyone as big in the entertainment field as Jay Leno and Kenny Rogers needs to give away their performances, but they do. Social media has such an impact because it moves word-of-mouth marketing orders-of-magnitude faster than ever before.

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Love Is the Killer App: A book review by Bob Morris

First Friday Book Synopsis

Love Is the Killer App: How to Win Business and Influence Friends Tim Sanders Crown Business (2003) Note: Here is a review of a book I read when it was first published in 2003. I recently re-read it prior to reading and reviewing Sanders’ latest, Today We Are Rich: Harnessing the Power of Total Confidence. [.].

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