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Proof That Less is More

In the CEO Afterlife

We use to call them SBU’s, strategic business units. Ever since I started blogging about leadership and strategy, I’ve been harping about the notion of “doing less, better” as a business modus operandi. Wall Street is against the idea. They think companies have to “do more and more” to get bigger and bigger. Recently, they’ve been pushing Starbucks to expand beyond coffee into a variety of foods. It will be interesting to see whether Howard Schultz will give in to them.

SBU 226
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Corporate Coherence Works

In the CEO Afterlife

We use to call them SBU’s, strategic business units. Ever since I started blogging about leadership and strategy, I’ve been harping about the notion of “doing less, better” as a business modus operandi. Wall Street is against the idea. They think companies have to “do more and more” to get bigger and bigger. Recently, they’ve been pushing Starbucks to expand beyond coffee into a variety of foods. It will be interesting to see whether Howard Schultz will give in to them.

SBU 127