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How To Overcome Four Common Challenges To Become A Better Communicator

Eric Jacobson

And, if we're Settling, right out of the gate we know we won't be striving to reach our communication potential in any way. Readers can find Pro Moves and do-able exercises delivered with love and strategy throughout the book to help them take small steps toward facing all four hidden challenges and their communication fears.

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From idea to strategy

Lead on Purpose

Ideas need development to become strategies. Yahoo’s new CEO Carol Bartz has shown the need to drive ideas to strategies from the highest levels of the company. So how do you go from idea to strategy ? The development of ideas is not an easy undertaking. This is the primary responsibility of product managers.

Strategy 100
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What do Blue Lobsters Have to do With Innovation? Everything!

Mills Scofield

Because the key to innovation isn’t processes, stage gates, weird exercises, or competitions. When you get enough of them together, you create a blue lobster organization – one that creates positive disruption. It is incumbent upon us, whether we’re a blue lobster or not, to find, nurture and develop blue lobsters. Blue Lobsters.

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Planning an epic launch of your product- 7 steps to get it right

Strategy Driven

Once the product-development stage concludes, a fancy marketing campaign is used to glamorize the team’s hard work, labor, and perseverance, ready to compete against other products of the same league. Building a new product is a daunting task that requires the collaborative efforts of many people. Pick a date.

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Old Brands. New Hands. Last Stands | In the CEO Afterlife

In the CEO Afterlife

Once a band has lost its luster and has fallen from the top 3 or 4 in its category, the opportunity for a successful re-stage is limited. Formerlife: CEO of Jacobs Suchard (Nabob, Kraft), Strategy/Branding Consultant. Gretzky, Gates, Zuckerberg: Can they see the Unseen? Now I ask you. The bottom line is this. Search My Site.

Brand 170
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Big Data In Your Shampoo?

Mills Scofield

So, how would you prepare for a stage gate meeting that includes a "Go/No-Go" decision on continuing to develop a specific product? Just as crucial is the methodology- asking the right questions from the outset that are relevant to the gate decision. How Does This Change the New Product Development Process?

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What do Blue Lobsters Have to do With Innovation? Everything!

Mills Scofield

Because the key to innovation isn’t processes, stage gates, weird exercises, or competitions. When you get enough of them together, you create a blue lobster organization – one that creates positive disruption. It is incumbent upon us, whether we’re a blue lobster or not, to find, nurture and develop blue lobsters. Blue Lobsters.