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4 Post-Pandemic Marketing Tips to Help Your Business

Strategy Driven

For some, the key to survival was calling up venture capitalists like Mark Stevens for a quick influx of cash, but not everyone was able to receive funding assistance. Right now is the time to get creative and take risks without ideas and tactics. Generally speaking, there isn’t a bad idea going forward.

Tips 82
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Why the Best Strategies Blend the Digital and Physical

Skip Prichard

According to Stanford Graduate School of Business Lecturer and venture capitalist Robert Siegel , this is false – nothing in life or business is ever that simple. More tactically, we saw companies with strong stamina have multiple business lines over time in order to add diversity to their business models.

Strategy 141
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Integrated Marketing and Social Networks

Coaching Tip

On the other hand, they have opened up a lot of opportunities," said David Cowan, a venture capitalist at Bessemer Venture Partners in Menlo Park, CA. Email and search are two of the most used and most effective marketing tactics. Coordinating email and search via social networks may improve overall cost efficiencies.

Marketing 102
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The Future of Human Work Is Imagination, Creativity, and Strategy

Harvard Business Review

Humans Are Strategic; Machines Are Tactical. In other words, machines skew toward tactical applications. .” The point of technology, she argues, is to boost productivity, not cut the workforce. McKinsey has been studying what kind of work is most adaptable to automation. It’s only natural for them to ask, “Am I next?

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Everything You Didn’t Know You Wanted to Know About the Pallet Industry

Harvard Business Review

Knowledge@Wharton gets a nice little debate going in this explainer about Amazon’s tactics to force publisher Hachette to get with the program.

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“Trust Me, I’m a Leader”: Why Building a Culture of Trust Will Boost Employee Performance – and Maybe Even Save Your Company

Strategy Driven

But it sets the precedent for repeatedly using these tactics at critical moments – not to mention a kind of ‘mission creep’ by which corner-cutting begins to invade operations even when they aren’t at a critical crossroads. Sometimes this strategy even works. About the Author.

Company 62
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Why One Executive Quit Business Travel Cold Turkey

Harvard Business Review

If you’d like to have an in-person meeting with venture capitalist Brad Feld , there’s only one place where you can do it: Boulder, Colorado. As I sorted through things, I made a bunch of tactical changes and reflected on where I was at age 47. Within two hours of getting to Las Vegas I wanted to hide in my room.

Travel 11