Remove 2001 Remove CEO Remove Finance Remove Fixed Costs
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Cool Alone Won't Save Your Company

Harvard Business Review

Hence lots of the analytical, linear thinking at GM drove him to distraction; Product Planning analysts in particular: "a department composed of recycled finance types" as he calls them in the book. and those largely fixed costs were more painful and debilitating if GM shrank in the U.S. And in the U.S.

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