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Nabob and the Coffee Kerfuffle: How the 120-year-old brand managed to maintain its challenger status.

In the CEO Afterlife

Years later, it took on bigger players by introducing new innovative packaging to the market, and subsequently carving out a double-digit share when few thought it could be done. competitors are entering the market. Within two years, the brand went from a small share to 25% of the Canadian market,” notes Bell.

Brand 100
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The Big Picture of Business – Business Lessons to be Learned from the Enron Scandal

Strategy Driven

The Enron scandals of 2001 and 2002 focused only upon cooked books audit committees and deal making. ’ It fostered a false sense of security for employees, paying higher salaries than the marketplace, thus keeping employees dependent upon the system via golden handcuffs. Executives never stayed long.

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How Share-Price Fixation Killed Enron

Harvard Business Review

In December, 2001, just prior to filing for bankruptcy, Enron Corporation had approximately $2 billion in cash and no debt coming due. In a keynote speech , he said Enron went bankrupt because of "decisions" made in October 2001. Enron owned the largest natural gas pipeline system in the U.S., Ethics Failure Finance'

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CEOs Need Courage

Harvard Business Review

This blog post is part of the HBR Online Forum The CEO's Role in Fixing the System. Lafley has noted, the best time to gain market share is when your competitors are in retreat. When I asked why the company had done something that caused so much damage, the reply was that it was expected by Wall Street and his CEO peers.

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Five House Rules for Managing Risky Behavior

Harvard Business Review

The company's performance measurement and incentive systems, and the degree to which risk management is considered, will also have a profound impact on employee behavior. Jeff Skilling, as a condition of his employment at Enron, insisted the company adopt mark-to-market accounting. That meant Enron was able to report $3.3

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Why WikiLeaks Matters More (And Less) than You Think

Harvard Business Review

Right now, yesterday's organizations — from corporations to Congress — have a gaping, yawning disclosure gap: the how, what, why, how and when of disclosure simply isn't good enough for markets and communities to be able to allocate and utilize resources productively or efficiently.

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